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brilliance.com

Unclaimed
Rating
4.9 ⭐⭐⭐⭐⭐ on Trustpilot3.9 ⭐⭐⭐⭐ on SmartCustomer
Reviews
5,420 reviews
Years in business
29 years
Address
3469 Boynton Beach Blvd, Suite 7, Boynton Beach
Email address
service@brilliance.com
Phone number
+1 866-737-0754
Contact page
brilliance.com/company/contact
Website
brilliance.com
brilliance.com
Image from brilliance.com

Brilliance: Diamonds, Engagement Rings & Fine JewelryBrilliance is a leading online retailer of natural & lab diamonds, engagement rings, wedding bands, and fine jewelry. Save up to 70% buying online vs in-store.

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<a href="https://truthsignal.com/business/brilliance.com"
   title="See the full Truth Signal report on brilliance.com">
  <img src="https://truthsignal.com/business/brilliance.com/badge.svg"
       alt="Truth Signal truth score for brilliance.com"
       width="210" height="56" style="border:0"
       loading="lazy" decoding="async">
</a>

Is brilliance.com legit and trustworthy? Truth score 81 out of 100, high truth signals: 8 of 10 public checks clear, 2 for information. Legitimacy confidence: high. Customer satisfaction: mostly satisfied.

We read 2 of its pages: contact and terms. Its website address was registered 29 years ago, and is locked against transfer to someone else. It is on 5 social media platforms (Facebook, Instagram, TikTok, X and YouTube), with its largest audience of 13,800,000 followers on TikTok. Customers have left 5,000 reviews on Trustpilot, averaging 4.9 stars out of 5. Google Safe Browsing shows no malware or phishing warnings for its website.

Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is a scam.

Positives

  • We read 2 of its pages · contact and terms.
  • Its website address was registered 29 years ago.
  • It is on 5 social media platforms (Facebook, Instagram, TikTok, X and YouTube); the largest audience is 13,800,000 followers on TikTok.
  • Great independent reputation · 5,000 reviews on Trustpilot, rated 4.9 stars out of 5.
  • Google Safe Browsing shows no malware or phishing warnings for its website.

Be cautious

Nothing to be cautious about in the 8 checks that answered: no malware or phishing warning, no known data breach, no poor rating at scale.

How to check if brilliance.com is legit

8 clear · 2 for information

To check if brilliance.com is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews, visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about brilliance.com; open a row to see the facts and the source to check them yourself. Step by step: how to know if a shopping site is legit.

Who they are
Company detailsBased in the US; serves the US · BBB rating AFor information
  • The Better Business Bureau rates it A, and does not accredit it; 19 of its 36 complaints closed in three years were resolved to the customer's satisfaction
Country
Where the company is based
US
Why we believe that
the site's structured data states its country, its terms are governed by the laws of Florida, its phone number starts +1, its postcode is a US zip code, its Better Business Bureau profile is a US listing
Which countries the company serves
US
Why we believe that
$ prices on its homepage, its structured data names the area it serves
Better Business Bureau
Better Business Bureau profile
Found
BBB rating
A
BBB accredited
No
BBB complaints closed in three years
36
BBB complaints closed in twelve months
25
BBB complaints resolved to the customer's satisfaction
19
BBB complaint types
Product Issues: 17, Delivery Issues: 9, Service or Repair Issues: 7, Sales and Advertising Issues: 3
BBB customer reviews
24
BBB reasons for rating
Length of time business has taken to respond to complaint(s)
BBB business started
3 Mar 2006
BBB file opened
26 Sep 2009
Domain registrationIts website address was registered 29 years agoClear
  • Its website address is locked against being transferred to someone else
Domain age
29 years
Domain transfer lock enabled
Yes
Website detailsWe read 2 of its pages: contact and termsClear
  • Company contact email is available
  • Company contact phone number is available
Pages foundContactTerms
HTTPS enabled
Yes
Contact email or contact form available
Email
Contact phone number found
+1 866-737-0754
Reputation and track record
Customer reviewsTrustpilot 4.9 stars from 5,000 reviews · SmartCustomer 3.9 stars from 420 reviewsClear
  • Rated 3.9 stars out of 5 from 420 reviews on SmartCustomer
  • Rated 4.9 stars out of 5 from 5,000 reviews on Trustpilot
PlatformRatingReviews
Trustpilot4.9 out of 55,000
SmartCustomer3.9 out of 5420
G2Not found
CapterraNot found
Reviews.ioNot found
FeefoNot found
Independent review platforms
2
SmartCustomer rating
3.9 out of 5
SmartCustomer review count
420
Trustpilot rating
4.9 out of 5
Trustpilot review count
5,000
Visitor trafficReal people visited its website in 24 of the last 24 months (Google Chrome usage data)For information
  • Real people have visited its website since February 2021 or earlier
  • It is among the 20,000 most-visited sites on the internet (Cloudflare Radar)
Google Chrome usage data
Popularity among Chrome users
top 500,000 sites
First known user traffic
Feb 2021 or earlier
Months with real traffic, of the last 24
24
Traffic pattern
sustained
Rank jump in the last 12 months
none
Rank drop in the last 12 months
none
Cloudflare Radar
Popularity across the internet
top 20,000 sites
Web history and authorityThe Internet Archive first saved a copy of its website 28 years agoClear
Website archive history
28 years
Wikipedia page
no
Social presenceIt is on 5 social media platforms (Facebook, Instagram, TikTok, X and YouTube); the largest audience is 13,800,000 followers on TikTokClear
  • Its YouTube channel has 6,880 subscribers and 964 videos, the latest uploaded 1190 days ago
PlatformProfileAudience
FacebookProfile1,900,000 followers
InstagramProfile897,000 followers
XProfile6,314 followers
LinkedInNot found
YouTubeProfile6,880 subscribers
TikTokProfile13,800,000 followers
Social platforms with discovered profiles
facebook, instagram, tiktok, x, youtube
Social follower counts
16,610,194 followers in total
YouTube channel
964 videos, 6,880 subscribers, last upload 1,190 days ago
Safety
Malware and phishingGoogle Safe Browsing shows no malware or phishing warnings for its websiteClear
Malware or phishing threat status
None
Data breach historyNo known data breach involving the companyClear
Known data breaches found
0
Domain and email securityIts email is only partly protected: mail forged in its name is reported but not blockedClear
  • Its email identifies its real senders, but mail forged in its name is not blocked
Email
MX records
Yes
SPF record
Yes
DKIM key
Yes
DMARC record
Yes
DMARC policy
none
Certificate
Certificate issuer
Google Trust Services
Certificate type
DV
Certificate expires
13 Dec 2026
Hosting
Nameservers
lady.ns.cloudflare.com
ray.ns.cloudflare.com
Address
104.18.28.45
104.18.29.45

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