asos.com
Unclaimed- Rating
- 1.6 ⭐⭐ on Trustpilot3.03 ⭐⭐⭐ on Reviews.io1.8 ⭐⭐ on SmartCustomer
- Reviews
- 196,216 reviews
- Years in business
- 28 years
- Address
- Greater London House, Hampstead Road, London, England, NW1 7FB
- Email address
- Not found
- Phone number
- Not found
- Contact page
- Not found
- Website
- asos.com
ASOS | Online Shopping for the Latest Clothes & FashionStyle your Moment with ASOS. Discover the latest fashion trends and shop the new collection of clothing, footwear, accessories, beauty and more.
ASOS | Online Shopping for the Latest Clothes & FashionStyle your Moment with ASOS. Discover the latest fashion trends and shop the new collection of clothing, footwear, accessories, beauty and more.
Is this your business? Get the code to show this score on your website
Claim this page to show the business controls asos.com. Claim this page
<a href="https://truthsignal.com/business/asos.com"
title="See the full Truth Signal report on asos.com">
<img src="https://truthsignal.com/business/asos.com/badge.svg"
alt="Truth Signal truth score for asos.com"
width="210" height="56" style="border:0"
loading="lazy" decoding="async">
</a>Summary
Get MarkdownIs asos.com legit and trustworthy? Truth score 84 out of 100, high truth signals: 7 of 10 public checks clear, 2 to be cautious about, 1 for information. Legitimacy confidence: high. Customer satisfaction: mostly dissatisfied.
asos.com is run by ASOS.COM Limited, an active UK company registered at Companies House 28 years ago. Its website address was registered 26 years ago, and is locked against transfer to someone else. It is among the 5,000 most-visited sites on the internet (Cloudflare Radar). The postcode on its website matches its registered office. Google Safe Browsing shows no malware or phishing warnings for its website. Be cautious: its 192,000 reviews on Trustpilot average only 1.6 stars out of 5. Its 2,069 reviews on SmartCustomer average only 1.8 stars out of 5. Businesses with many customers get complaints, and the number says more about reach than conduct. The Better Business Bureau does not rate it: not enough information, which the BBB says is not a mark against a business (Company based outside BBB Service Area). It has 35 complaints closed in three years. We could not find an email address or a phone number.
Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is a scam.
Positives
- An active UK company registered at Companies House, set up 28 years ago.
- Its website address was registered 26 years ago.
- It is among the 5,000 most-visited sites on the internet (Cloudflare Radar).
- The postcode on its website matches its registered office at Companies House.
- Google Safe Browsing shows no malware or phishing warnings for its website.
Be cautious
- An excellent number of independent reviews (192,000 on Trustpilot), but it falls short with only 1.6 stars out of 5.
- A large number of independent reviews (2,069 on SmartCustomer), but it falls short with only 1.8 stars out of 5.
- The Better Business Bureau does not rate it (Company based outside BBB Service Area), and does not accredit it; 35 complaints closed in three years.
Not found
- Email address information was not found from our checks.
- Phone number information was not found from our checks.
How to check if asos.com is legit
2 be cautious · 7 clear · 1 for informationTo check if asos.com is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews, visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about asos.com; open a row to see the facts and the source to check them yourself. Step by step: how to know if a shopping site is legit.
Company detailsThe Better Business Bureau does not rate it (Company based outside BBB Service Area), and does not accredit it; 35 complaints closed in three yearsBe cautious
- An active UK company registered at Companies House, set up 28 years ago
- Its registered office at Companies House is Greater London House, Hampstead Road, London, England, NW1 7FB
- Its latest accounts at Companies House run to 31 August 2025
- Its directors and owners are named at Companies House
- It has filed at Companies House regularly for the last five years, with no gap longer than 15 months
- Where the company is based
- UK
- Why we believe that
- it is registered at Companies House as ASOS.COM LIMITED, its legal pages give an address in England, its postcode is a UK postcode, its Better Business Bureau profile is a US listing
- Which countries the company serves
- Australia, Germany, Denmark, Spain, Europe, France, UK, Italy, Netherlands, Poland, Sweden, US
- Why we believe that
- £ prices on its homepage, € prices on its homepage, it publishes pages for 11 countries (hreflang)
- Companies House registration
- Registered as ASOS.COM LIMITED
- VAT number
- Not found
- Better Business Bureau profile
- Found
- BBB rating
- Not Rated
- BBB accredited
- No
- BBB complaints closed in three years
- 35
- BBB complaints closed in twelve months
- 16
- BBB customer reviews
- 0
- BBB reasons for rating
- Company based outside BBB Service Area
- BBB file opened
- 9 Jan 2023
- Company found in official company register
- Yes
- Registered company name
- ASOS.COM LIMITED
- Company status
- active
- Company age
- 28 years
- Registered address
- Greater London House, Hampstead Road, London, England, NW1 7FB
- Accounts overdue
- No
- Confirmation statement overdue
- No
- Insolvency history
- No
- Registered office in dispute
- No
- Filing history consistent
- Yes
- Whether registered company activity matches the website
- Yes
- Company type
- Private limited company
Domain registrationIts website address was registered 26 years agoClear
- Its website address is locked against being transferred to someone else
- Domain age
- 26 years
- Domain transfer lock enabled
- Yes
Website detailsWe read 2 of its pages: terms and privacyClear
- HTTPS enabled
- Yes
- Contact email or contact form available
- Not found
- Contact phone number found
- Not found
- Sources agreeing on postcode
- 2
Quoted word for word from asos.com.
- Who you're buying from
- “We are registered in England and Wales under company number 03584121 and we have our registered office at Greater London House, Hampstead Road, London, England NW1 7FB.” Terms page
Customer reviewsTrustpilot 1.6 stars from 192,000 reviews · SmartCustomer 1.8 stars from 2,069 reviews · Reviews.io 3.03 stars from 2,147 reviewsBe cautious
- Rated 3.03 stars out of 5 from 2,147 reviews on Reviews.io
- Rated 1.8 stars out of 5 from 2,069 reviews on SmartCustomer
- Rated 1.6 stars out of 5 from 192,000 reviews on Trustpilot
| Platform | Rating | Reviews |
|---|---|---|
| Trustpilot | 1.6 out of 5 | 192,000 |
| SmartCustomer | 1.8 out of 5 | 2,069 |
| G2 | Not found | |
| Capterra | Not found | |
| Reviews.io | 3.03 out of 5 | 2,147 |
| Feefo | Not found |
- Independent review platforms
- 3
- Reviews.io rating
- 3.03 out of 5
- Reviews.io review count
- 2,147
- SmartCustomer rating
- 1.8 out of 5
- SmartCustomer review count
- 2,069
- Trustpilot rating
- 1.6 out of 5
- Trustpilot review count
- 192,000
Visitor trafficIt is among the 5,000 most-visited sites on the internet (Cloudflare Radar)For information
- Real people visited its website in 24 of the last 24 months (Google Chrome usage data)
- Real people have visited its website since February 2021 or earlier
- Popularity among Chrome users
- top 5,000 sites
- First known user traffic
- Feb 2021 or earlier
- Months with real traffic, of the last 24
- 24
- Traffic pattern
- sustained
- Rank jump in the last 12 months
- none
- Rank drop in the last 12 months
- none
- Popularity across the internet
- top 5,000 sites
Web history and authorityThe Internet Archive first saved a copy of its website 25 years agoClear
- Website archive history
- 25 years
- Wikipedia page
- no
Social presenceIt is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X and YouTube); the largest audience is 607,034 followers on LinkedInClear
- Its YouTube channel has 115,000 subscribers and 260 videos, the latest uploaded 238 days ago
| Platform | Profile | Audience |
|---|---|---|
| Profile | Unknown | |
| Profile | Unknown | |
| X | Profile | Unknown |
| Profile | 607,034 followers | |
| YouTube | Profile | 115,000 subscribers |
| TikTok | Profile | Unknown |
- Social platforms with discovered profiles
- facebook, instagram, linkedin, tiktok, x, youtube
- Social follower counts
- 722,034 followers in total
- YouTube channel
- 260 videos, 115,000 subscribers, last upload 238 days ago
Malware and phishingGoogle Safe Browsing shows no malware or phishing warnings for its websiteClear
- Malware or phishing threat status
- None
Data breach historyNo known data breach involving the companyClear
- Known data breaches found
- 0
Domain and email securityIts email is protected: mail forged in its name is blockedClear
- MX records
- Yes
- SPF record
- Yes
- DKIM key
- Yes
- DMARC record
- Yes
- DMARC policy
- reject
- Certificate issuer
- DigiCert Inc
- Certificate type
- OV
- Certificate expires
- 11 Apr 2027
- Nameservers
- a1-17.akam.net
a11-66.akam.net
a16-67.akam.net
a2-64.akam.net
dns1.p09.nsone.net
dns2.p09.nsone.net
dns3.p09.nsone.net
dns4.p09.nsone.net - Address
- 92.123.128.148
92.123.128.153
92.123.128.149
92.123.128.155
92.123.128.145
92.123.128.146
92.123.128.156
92.123.128.154
92.123.128.143
Businesses with similar scores
The businesses closest to ASOS by truth score, among the 947 we’ve checked.
