vitabiotics.com

Website

vitabiotics.com

Vitabiotics® | UK's No.1 Vitamin CompanyThe UK's No. 1 vitamin company. Premium vitamins & supplements for every stage of life. Shop online & get 3 for 2 on all products, plus free UK Delivery.

Checked on 12 Nov 2026, 22:48Unclaimed

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Truth score

Truth score 78 out of 100, High truth signals. Customer satisfaction: insufficient evidence

78/ 100

High truth signals

Business details

Category: Vitamins and supplements
Years in business: 55 years
Founded: 1971
Sells: Physical goods
Sells to: The public
Kind of seller: Sells its own goods or services
Licensed trade: No licence normally needed
Domain age: 29 years
Address: 1 Apsley Way, London, NW2 7HF
Email address: customerservices@vitabiotics.com
Phone number: Not found
Contact page: vitabiotics.com/pages/contact-us
Website: vitabiotics.com
Social media: Not found

Do the sources agree?

Address: 1 Apsley Way, London, NW2 7HF Its website agrees Companies House agrees OpenStreetMap not found Web Data Commons not found
Company name: VITABIOTICS LIMITED Its website agrees Companies House agrees

Customer reviews, accreditations and complaints

SiteReviewsRating

SmartCustomer· Read 12 November 2026· 1 reviews· 4.0 out of 5 stars

Total13.6 out of 5 stars

Trustpilot reviews are not included in this assessment. This business also has a Trustpilot page, which may contain additional customer reviews. We recommend checking these alongside the reviews shown here.

Customer satisfactionInsufficient evidence· From 1 review on 1 independent review site

App experienceInsufficient evidence· No app ratings found

Summary

Is vitabiotics.com legit and trustworthy? Truth score 78 out of 100, high truth signals: 8 public checks clear, 1 not found, 1 for information. Legitimacy confidence: high. App experience: insufficient evidence. Customer satisfaction: insufficient evidence.

vitabiotics.com is run by Vitabiotics Limited, an active UK company registered at Companies House 55 years ago, and was founded in 1971. Its website address was registered 29 years ago, and is locked against transfer to someone else. Customers have left 1 reviews on SmartCustomer, averaging 4.0 stars out of 5. The postcode on its website matches its registered office. No malware or phishing warnings found for its website. We could not find social media profiles or a phone number.

Positives

An active UK company registered at Companies House, set up 55 years ago.
Its website address was registered 29 years ago.
A not fully established independent reputation · 1 reviews on SmartCustomer, rated 4.0 stars out of 5.
The postcode on its website matches its registered office at Companies House.
No malware or phishing warnings found for its website.

Not found

Social presence information was not found from our checks.
Phone number information was not found from our checks.

Our technical team has been informed.

Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.

What they offer

The UK's No. 1 vitamin company. Premium vitamins & supplements for every stage of life. Shop online & get 3 for 2 on all products, plus free UK Delivery.

— Vitabiotics®, in their own words

About them

What makes them different: “The only vitamin company to receive the Queen’s Award for Innovation TWICE.”

SourcesIts homepage

How to check if vitabiotics.com is legit

To check if vitabiotics.com is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews (where buyers leave praise and complaints), visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about vitabiotics.com; open a row to see the facts and the source to check them yourself. Step by step: how to know if a shopping site is legit.

Who they are

Company detailsAn active UK company registered at Companies House, set up 55 years ago

Its registered office at Companies House is 1 Apsley Way, London, NW2 7HF
Its latest accounts at Companies House run to 31 December 2024
It has filed at Companies House regularly for the last five years, with no gap longer than 15 months
Registered with the Information Commissioner's Office (ICO) to handle personal data

Country

Where the company is based: UK
Why we believe that: it is registered at Companies House, which is a registration for UK businesses, the site's structured data states its country, its terms are governed by the laws of England and Wales, its postcode is a UK postcode
Which countries the company serves: Belgium, UK, Ireland, US, Worldwide
Why we believe that: £ prices on its homepage, its delivery page says it ships to the UK, its delivery page says it ships to Belgium, its delivery page says it ships to Ireland, its delivery page says it ships to the US, its delivery page says it ships worldwide

Registration

Companies House registration: Registered as VITABIOTICS LIMITED
Data protection registration (ICO): Registered, number ZA703799
VAT number: Not found

Companies House register

Company found in official company register: Yes
Registered company name: VITABIOTICS LIMITED
Company status: active
Company age: 55 years
Registered address: 1 Apsley Way, London, NW2 7HF
Accounts overdue: No
Confirmation statement overdue: No
Insolvency history: No
Registered office in dispute: No
Filing history consistent: Yes
ICO data-protection fee payer: Yes
Registered to do: 21100 Manufacture of basic pharmaceutical products
Company type: Private limited company

Size and borrowing

Accounts filed: Group accountsAccounts for a parent company and the companies it owns.
Secured loans (charges): 0No secured loans outstanding at Companies House.

From Wikipedia

Founded: 1971

SourcesCompanies House Wikipedia ICO register entry

Domain registrationIts website address was registered 29 years ago

Its website address is locked against being transferred to someone else

Domain age: 29 years
Domain transfer lock enabled: Yes

SourcesICANN Lookup

Website detailsWe read 6 of its pages: contact, about, returns, delivery, terms and privacy

Company contact email is available

HTTPS enabled: Yes
Contact phone number found: Not found
Contact page found: Yes
Sources agreeing on postcode: 2
Hosting company: Shopify, Inc.

What its pages say

In their own words: “We help everyone be at their best with easy-yet-effective nutritional support. That’s why our line-up includes products that are as unique as the people that trust them every day. What they have in common is quality and our commitment to good nutritional science.”
How long you have to return: “If an item is no longer required, then you have 14 days to contact us regarding the return of the item(s) from the date of receiving the order.”
Faulty or damaged items: “If an item is damaged or faulty then you may be eligible for a refund up to 30 days after purchase.”
Delivery cost: “FREE UK DELIVERY”

SourcesHomepage Contact page About page Returns page Delivery page Terms page Privacy page

Search engines and AILets in every search engine and AI tool

Which search engines and AI tools its robots.txt file lets read the website. Search engines list it in results; AI training tools learn from it; AI answer tools read it to answer someone’s question.

Search engines

All allowed

Google Search: Allowed by defaultGooglebot
Bing: Allowed by defaultBingbot

AI training

All allowed

OpenAI: Allowed by defaultGPTBot
Anthropic: Allowed by defaultClaudeBot
Google AI: Allowed by defaultGoogle-Extended
Apple AI: Allowed by defaultApplebot-Extended
Common Crawl: Allowed by defaultCCBot
Meta: Allowed by defaultmeta-externalagent
ByteDance (TikTok): Allowed by defaultBytespider

AI answers

All allowed

ChatGPT search: Allowed by defaultOAI-SearchBot
ChatGPT: Allowed by defaultChatGPT-User
Claude search: Allowed by defaultClaude-SearchBot
Claude: Allowed by defaultClaude-User
Perplexity: Allowed by defaultPerplexityBot

Sourcesrobots.txt

Reputation and track record

Customer reviews, accreditations and complaintsRated 4.0 stars out of 5 from 1 reviews on SmartCustomer

Platform	Rating	Reviews
Trustpilot	Unknown	Unknown
SmartCustomer	4.0 out of 5 stars	1
Total	3.6 out of 5 stars	1

Visitor trafficReal people visited its website in 24 of the last 24 months

Real people have visited its website since February 2021 or earlier

Monthly visitor data

Popularity among Chrome users: top 100,000 sites
First known user traffic: Feb 2021 or earlier
Months with real traffic, of the last 24: 24
Traffic pattern: sustained
Rank jump in the last 12 months: none
Rank drop in the last 12 months: none

Where its visitors are

Share of people looking up vitabiotics.com, by country, over the last 2 days.

Over 50%
5 to 50%
1 to 5%
0.2 to 1%
Under 0.2%
None seen

1United States50.0%
2Brazil10.0%
3Colombia10.0%
4United Kingdom10.0%
5Sweden10.0%
6Singapore10.0%

SourcesChrome UX Report Cloudflare Radar

Web history and authorityThe Internet Archive first saved a copy of its website 27 years ago

Website archive history: 27 years

SourcesFirst archived copy

Social presenceWe could not check how big its social media following is: the check ran out of time.

What data this site collects about you

What its privacy policy saysWe found this business stores and uses your data

May send your data to other countries.: “A number of our external third parties operate outside the United Kingdom and European Economic Area (EEA), which means your personal information may be transferred outside the UK and EEA for processing.”
Says you can ask it to delete your data.: “You have the right to request the deletion or removal of your personal data.”

SourceIts privacy policy

Tracking tools on its homepageGoogle Ads, Microsoft Advertising and Klaviyo

Named in its homepage's code when we read it. Others may load later, so this list may not be complete.

Google Ads: Tracks what you do to show you Google adverts.
Microsoft Advertising: Tells Microsoft what you do on its site, for Bing adverts.
Klaviyo: Tracks what you look at, for its marketing emails.

SourceIts homepage

Safety

Malware and phishingNo malware or phishing warnings found for its websiteThis check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one.

Malware or phishing threat status: None found

SourcesGoogle Web Risk

Data breach historyNo known data breach involving the company

Known data breaches found: 0

SourcesHave I Been Pwned

Domain and email securityIts email is protected: mail forged in its name goes to spam

MX records: Yes
SPF record: Yes
DKIM key: Yes
DMARC record: Yes
DMARC policy: quarantine

Certificate

Security certificate browsers warn about: No
Certificate issuer: Let's Encrypt
Certificate type: DV
Certificate expires: 26 Dec 2026

Hosting

Nameservers: braden.ns.cloudflare.com
meadow.ns.cloudflare.com
Address: 23.227.38.65

SourcesIts DNS records

Proof of ownership

What the business has done to prove it runs this website. Each proof adds points to its truth score, up to 5. A proof it has not added is never counted against it.

DNS recordNot added yet+3 possible

What we check: A record the business adds in its domain's settings. Only someone who runs the website can add one.
When we check: On every check. The points stay only while the record is there.
Points: 0 of 3 added

Sourcevitabiotics.com's DNS records

Run vitabiotics.com? Add the record and 3 points are added to its truth score.Prove you run this website

Email at its own domainNot added yet+1 possible

What we check: That someone at the business has confirmed an email address at its own website's domain.
When we check: When the address is confirmed. It counts from then on.
Points: 0 of 1 added

SourceTruth Signal's own records

Run vitabiotics.com? Confirm an email address at the domain and 1 point is added to its truth score.Prove you run this website

Lets our checker read itNot added yet+1 possible

What we check: That its robots.txt file names our checker, TruthSignal, and lets it read the whole website.
When we check: On every check. The point stays only while the file allows it.
Points: 0 of 1 added

Sourcevitabiotics.com/robots.txt

Run vitabiotics.com? Let our checker read the whole website and 1 point is added to its truth score.Prove you run this website

Points added to its truth score0 of 5

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