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dulux.co.uk

Website

dulux.co.uk
A picture of the homepage of dulux.co.uk

Dulux Paints - Find The Perfect Paint Colour for You | DuluxDiscover a wide range of paints, services, and ideas to help you add a splash of colour to your home. Shop today and find your perfect shade at dulux.co.uk.

dulux.co.uk
dulux.co.uk as the Internet Archive first saved it, 4 Jul 2008

One of the first images collected of this website on 4 Jul 2008

youtube.com

Dulux Heritage Home Office Transformation 🤎The latest video on its YouTube channel

Checked on Unclaimed

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Truth score

Business details

Category
Home decor, soft furnishings and paint
Years in business
99 years
Sells
Physical goods
Kind of seller
Sells its own goods or services
Licensed trade
No licence normally needed
Domain age
30 years
Email address
Not found
Phone number
+44 333 222 7171
Social media

Do the sources agree?

Address
The Akzonobel Building, Wexham Road, Slough, SL2 5DS, United Kingdom Its website agrees Companies House agrees OpenStreetMap not found Web Data Commons not found
Company name
IMPERIAL CHEMICAL INDUSTRIES LIMITED Its website agrees Companies House agrees

Customer reviews, accreditations and complaints

No reviews we could readWe looked on SmartCustomer, G2, Capterra, Reviews.io, Feefo, Trustindex, ComplaintsBoard and ConsumerAffairs

Also found onTrustpilot

Customer satisfactionNot enough reviews to sayFrom independent reviews, weighed by their number

Summary

Is dulux.co.uk legit and trustworthy? Truth score 79 out of 100, high truth signals: 8 of 10 public checks clear, 1 not found, 1 for information. Legitimacy confidence: high. Customer satisfaction: not enough reviews to say.

dulux.co.uk is run by Imperial Chemical Industries Limited, an active UK company registered at Companies House 99 years ago. Its website address was registered 30 years ago. No malware or phishing warnings found for its website. We could not find an archive history for its website, a customer rating or an email address.

Positives

  1. An active UK company registered at Companies House, set up 99 years ago.
  2. Its website address was registered 30 years ago.
  3. No malware or phishing warnings found for its website.

Not found

  1. Web history and authority information was not found from our checks.
  2. Reviews information was not found from our checks.
  3. Email address information was not found from our checks.

Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.

What they offer

Discover a wide range of paints, services, and ideas to help you add a splash of colour to your home. Shop today and find your perfect shade at dulux.co.uk.
— Dulux, in their own words
About them
What makes them different
“1919 – At the end of the First World War a long-established firm of varnish makers called Naylor Brothers extended its activities into paint production and moved out of central London to set up a factory in Slough on a 30 acre site.”
What they sell

Latest YouTube video

Correct as of

How to check if dulux.co.uk is legit

To check if dulux.co.uk is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews (where buyers leave praise and complaints), visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about dulux.co.uk; open a row to see the facts and the source to check them yourself. Step by step: how to know if a shopping site is legit.

Who they are

Company detailsAn active UK company registered at Companies House, set up 99 years ago
  • Its registered office at Companies House is The Akzonobel Building, Wexham Road, Slough, SL2 5DS, United Kingdom
  • Its latest accounts at Companies House run to 31 December 2025
  • It has filed at Companies House regularly for the last five years, with no gap longer than 15 months
  • Registered with the Information Commissioner's Office (ICO) to handle personal data
Country
Where the company is based
UK
Why we believe that
it is registered at Companies House, which is a registration for UK businesses
Which countries the company serves
UK
Why we believe that
its address ends .uk
Registration
Companies House registration
Registered as IMPERIAL CHEMICAL INDUSTRIES LIMITED
Data protection registration (ICO)
Registered, number Z6043751
VAT number
Not found
Companies House register
Company found in official company register
Yes
Registered company name
IMPERIAL CHEMICAL INDUSTRIES LIMITED
Company status
active
Company age
99 years
Registered address
The Akzonobel Building, Wexham Road, Slough, SL2 5DS, United Kingdom
Accounts overdue
No
Confirmation statement overdue
No
Insolvency history
No
Registered office in dispute
No
Filing history consistent
Yes
ICO data-protection fee payer
Yes
Registered to do
20301 Manufacture of paints, varnishes and similar coatings, mastics and sealants
Previous names
IMPERIAL CHEMICAL INDUSTRIES PLC (7 Dec 1926 to 7 Jan 2008)
Company type
Private limited company
Size and borrowing
Accounts filed
Full accountsThe most detailed kind a company files.
Secured loans (charges)
0No secured loans outstanding at Companies House.
Domain registrationIts website address was registered 30 years ago
Domain age
30 years
Website detailsWe read 6 of its pages: contact, about, returns, delivery, terms and privacy
HTTPS enabled
Yes
Contact phone number found
+44 333 222 7171
Contact page found
Yes
Sources agreeing on postcode
2
Hosting company
Amazon Data Services Ireland Limited
What its pages say
Phone support
+44 333 222 7171
In their own words
“By checking this box, I consent to receiving marketing emails. You can unsubscribe at any time by clicking the unsubscribe link at the bottom of our emails.</p> "> By checking this box, I consent to receiving marketing emails. You can unsubscribe at any time by clicking the unsubscribe link at the bottom of our emails.”
Do returns cost anything
“A charge of £4.99 will be deducted from your refund to cover the return shipping costs.”
Faulty or damaged items
“If any product you purchase is damaged or faulty upon receipt, or if a fault becomes apparent within a reasonable time of your receipt of the products (providing such fault is not a result of your negligence), or if a product has been misdescribed, please contact us.”
Delivery cost
“Our standard delivery charge is £4.99.”
Who you're buying from
“We are Imperial Chemical Industries Limited trading as ICI Paints AkzoNobel, a company registered in England and Wales under company number 218019 and with our registered office at The AkzoNobel Building, Wexham Road, Slough, SL2 5DS (us, our or we).”
Search engines and AILets in every search engine and AI tool

Which search engines and AI tools its robots.txt file lets read the website. Search engines list it in results; AI training tools learn from it; AI answer tools read it to answer someone’s question.

Search engines

All allowed

Google Search
Allowed by defaultGooglebot
Bing
Allowed by defaultBingbot
AI training

All allowed

OpenAI
Allowed by defaultGPTBot
Anthropic
Allowed by defaultClaudeBot
Google AI
Allowed by defaultGoogle-Extended
Apple AI
Allowed by defaultApplebot-Extended
Common Crawl
Allowed by defaultCCBot
Meta
Allowed by defaultmeta-externalagent
ByteDance (TikTok)
Allowed by defaultBytespider
AI answers

All allowed

ChatGPT search
Allowed by defaultOAI-SearchBot
ChatGPT
Allowed by defaultChatGPT-User
Claude search
Allowed by defaultClaude-SearchBot
Claude
Allowed by defaultClaude-User
Perplexity
Allowed by defaultPerplexityBot
Sourcesrobots.txt

Reputation and track record

Customer reviews, accreditations and complaintsIt has a review page on Trustpilot
PlatformRatingReviews
TrustpilotUnknownUnknown
Visitor trafficReal people visited its website in 24 of the last 24 months
  • Real people have visited its website since February 2021 or earlier
Monthly visitor data
Popularity among Chrome users
top 100,000 sites
First known user traffic
Feb 2021 or earlier
Months with real traffic, of the last 24
24
Traffic pattern
sustained
Rank jump in the last 12 months
none
Rank drop in the last 12 months
none
Where its visitors are

Share of people looking up dulux.co.uk, by country, over the last 2 days.

Argentina 14.3%United Kingdom 14.3%United States 28.6%South Africa 14.3%Singapore 28.6%
  • Over 50%
  • 5 to 50%
  • 1 to 5%
  • 0.2 to 1%
  • Under 0.2%
  • None seen
  1. 1Singapore28.6%
  2. 2United States28.6%
  3. 3Argentina14.3%
  4. 4United Kingdom14.3%
  5. 5South Africa14.3%
Web history and authorityWe have checked it once, on 11 November 2026
Social presenceIt is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X.com and YouTube); the largest audience is 172,000 followers on Instagram
FoundPlatformAudience
FacebookUnknown
Instagram172,000 followers
X.comUnknown
LinkedInUnknown
YouTube27,300 subscribers
TikTok4 followers
199,304 followers total
YouTube channel
364 videos, 27,300 subscribers, last upload 29 Oct 2026
YouTube Data49,319 views a video, 2,986 views a day and a new video every 16.5 days
Dulux UK@duluxuk
Views per video17,952,191 views ÷ 364 videos
49,319
Views a day17,952,191 views ÷ 6,012 days
2,986
Views per subscriber17,952,191 views ÷ 27,300 subscribers
658
New subscribers a day27,300 subscribers ÷ 6,012 days
5
Subscribers per 1,000 views27,300 subscribers ÷ 17,952,191 views × 1,000
1.5
Subscribers per video27,300 subscribers ÷ 364 videos
75
Days between videos6,012 days ÷ 364 videos
16.5
Channel age27 May 2010 to 11 November 2026
16 years 5 months
Subscribers
27,300
Views
17,952,191
Videos
364
Started
27 May 2010
Country
United Kingdom
Language
Not stated
Topics
Hobby, Lifestyle
Made for children
No
Website in its description
https://www.instagram.com/duluxuk/
Trailer
Yes

What data this site collects about you

Tracking tools on its homepageNone named in its code

Named in its homepage's code when we read it. Others may load later, so this list may not be complete.

Uses OneTrust to ask which cookies you allow.

Safety

Malware and phishingNo malware or phishing warnings found for its websiteThis check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one.
Malware or phishing threat status
None found
Data breach historyNo known data breach involving the company
Known data breaches found
0
Domain and email securityIts email is not protected: anyone could send mail pretending to be it
Email
MX records
Yes
SPF record
Yes
DKIM key
Yes
Certificate
Security certificate browsers warn about
No
Certificate issuer
GlobalSign nv-sa
Certificate type
OV
Certificate expires
29 May 2027
Hosting
Nameservers
ns1-04.azure-dns.com
ns2-04.azure-dns.net
ns3-04.azure-dns.org
ns4-04.azure-dns.info
Address
52.212.239.115
34.253.160.23
52.17.43.48

Proof of ownership

What the business has done to prove it runs this website. Each proof adds points to its truth score, up to 5. A proof it has not added is never counted against it.

DNS recordNot added yet+3 possible
What we check
A record the business adds in its domain's settings. Only someone who runs the website can add one.
When we check
On every check. The points stay only while the record is there.
Points
0 of 3 added
Sourcedulux.co.uk's DNS records
Run dulux.co.uk? Add the record and 3 points are added to its truth score.Prove you run this website
Email at its own domainNot added yet+1 possible
What we check
That someone at the business has confirmed an email address at its own website's domain.
When we check
When the address is confirmed. It counts from then on.
Points
0 of 1 added
SourceTruth Signal's own records
Run dulux.co.uk? Confirm an email address at the domain and 1 point is added to its truth score.Prove you run this website
Lets our checker read itNot added yet+1 possible
What we check
That its robots.txt file names our checker, TruthSignal, and lets it read the whole website.
When we check
On every check. The point stays only while the file allows it.
Points
0 of 1 added
Sourcedulux.co.uk/robots.txt
Run dulux.co.uk? Let our checker read the whole website and 1 point is added to its truth score.Prove you run this website
Points added to its truth score0 of 5
Is this your business? Get the code to show this score on your website
<a href="https://truthsignal.com/business/dulux.co.uk"
   title="See the full Truth Signal report on dulux.co.uk">
  <img src="https://truthsignal.com/business/dulux.co.uk/badge.svg"
       alt="Truth Signal truth score for dulux.co.uk"
       width="210" height="56" style="border:0"
       loading="lazy" decoding="async">
</a>
The badge always shows your latest score and links to your full report.

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