beautybay.com
Website
BEAUTY BAY: For the obsessedShop the latest beauty products online. From skincare and haircare to makeup and wellness, we stock new and trending brands from all over the world.
BEAUTY BAY: For the obsessedShop the latest beauty products online. From skincare and haircare to makeup and wellness, we stock new and trending brands from all over the world.
Our Make Face Camouflage Concealer is officially LIVE! Haul both now at beautybay.com 🛒The latest video on its YouTube channel
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Truth score
Business details
- Category
- Cosmetics and make-up
- Sells
- Physical goods
- Sells to
- The public
- Kind of seller
- Sells its own goods or services
- Licensed trade
- No licence normally needed
- Domain age
- 27 years
- Address
- Floor 3, Building 8 Exchange Quay, Salford, England, M5 3EJ
- Email address
- customer.services
@beautybay.com - Phone number
- Not found
- Contact page
- beautybay.com/
help/ Linked from the site's own pages. We could not open it. - Website
- beautybay.com
- Social media
Customer reviews
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<a href="https://truthsignal.com/business/beautybay.com"
title="See the full Truth Signal report on beautybay.com">
<img src="https://truthsignal.com/business/beautybay.com/badge.svg"
alt="Truth Signal truth score for beautybay.com"
width="210" height="56" style="border:0"
loading="lazy" decoding="async">
</a>Summary
Is beautybay.com legit and trustworthy? Truth score 83 out of 100, high truth signals: 6 of 10 public checks clear, 1 to be cautious about, 1 not found, 2 for information. Legitimacy confidence: high. Customer satisfaction: mostly satisfied.
beautybay.com's website address was registered 27 years ago, and is locked against transfer to someone else. It is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X and YouTube), with its largest audience of 637,300 followers on TikTok. Customers have left 170,638 reviews on Trustpilot, averaging 4.0 stars out of 5. No malware or phishing warnings found for its website. Be cautious: its 254 reviews on SmartCustomer average only 2.2 stars out of 5. We could not find an archive history for its website or a phone number.
Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.
Positives
- Its website address was registered 27 years ago.
- It is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X and YouTube); the largest audience is 637,300 followers on TikTok.
- Excellent independent reputation · 170,638 reviews on Trustpilot, rated 4.0 stars out of 5.
- No malware or phishing warnings found for its website.
Be cautious
- A substantial number of independent reviews (254 on SmartCustomer), but it falls short with only 2.2 stars out of 5.
Not found
- Web history and authority information was not found from our checks.
- Phone number information was not found from our checks.
What they offer
Shop the latest beauty products online. From skincare and haircare to makeup and wellness, we stock new and trending brands from all over the world.
- Best for
- “From Lemon Pie to Cherry Baby, Sabrina Carpenter scents were made for gifting season.” Its homepage
- What makes them different
- “Be the first to know about new launches, exclusive offers and more.” Its homepage
BEAUTY BAY offers support and help through their help page, which can be found in the sources below.
Latest YouTube video
Correct as of
How to check if beautybay.com is legit
To check if beautybay.com is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews, visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about beautybay.com; open a row to see the facts and the source to check them yourself. Step by step: how to know if a shopping site is legit.
Who they are
Company detailsnothing known
- Where the company is based
- UK
- Why we believe that
- the site's structured data states its country, its legal pages give an address in England, its terms are governed by the laws of England and Wales, its VAT number starts GB, its postcode is a UK postcode
- Which countries the company serves
- Europe, UK
- Why we believe that
- £ prices on its homepage, it publishes pages in 4 languages, its delivery page says it ships to Europe
- VAT number
- GB475279942
Domain registrationIts website address was registered 27 years ago
- Its website address is locked against being transferred to someone else
- Domain age
- 27 years
- Domain transfer lock enabled
- Yes
Website detailsWe read 4 of its pages: about, delivery, terms and privacy
- Company contact email is available
- HTTPS enabled
- Yes
- Contact phone number found
- Not found
- Contact page linked
- Yes
Quoted word for word from beautybay.com.
- In their own words
- “BEAUTY BAY uses cookies to ensure you get the best experience. At BEAUTY BAY, we believe beauty is individual. We’re all about helping you express your own beauty, in your own way.” About page
- Delivery cost
- “FREE delivery on orders over £30” Delivery page
- Who you're buying from
- ““ Seller / we / our / us / Beauty Bay ” means A Beauty Inc Ltd. Registered office address Floor 3, Building 8 Exchange Quay, Salford, England, M5 3EJ, (registered in England, company registration no.” Terms page
Reputation and track record
Customer reviews170,918 reviews across 3 platforms, rated 2.2 to 4.0 out of 5
| Platform | Rating | Reviews |
|---|---|---|
| Trustpilot | 4 out of 5 | 170,638 |
| SmartCustomer | 2.2 out of 5 | 254 |
| G2 | Not found | |
| Capterra | Not found | |
| Reviews.io | 3.65 out of 5 | 26 |
| Feefo | Not found | |
| Trustindex | Not found | |
| Not checked |
Visitor trafficReal people visited its website in 24 of the last 24 months
- Real people have visited its website since February 2021 or earlier
- It is among the 100,000 most-visited sites on the internet (Cloudflare Radar)
- Popularity among Chrome users
- top 500,000 sites
- First known user traffic
- Feb 2021 or earlier
- Months with real traffic, of the last 24
- 24
- Traffic pattern
- sustained
- Rank jump in the last 12 months
- none
- Rank drop in the last 12 months
- none
- Popularity across the internet
- top 100,000 sites
Web history and authoritynothing known
nothing recorded
Social presenceIt is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X and YouTube); the largest audience is 637,300 followers on TikTok
- Its YouTube channel has 119,000 subscribers and 575 videos, the latest uploaded on 2 Oct 2026
| Platform | Profile | Audience |
|---|---|---|
| Profile | Unknown | |
| Profile | Unknown | |
| X | Profile | Unknown |
| Profile | 75,027 followers | |
| YouTube | Profile | 119,000 subscribers |
| TikTok | Profile | 637,300 followers |
- Social platforms with discovered profiles
- facebook, instagram, linkedin, tiktok, x, youtube
- Social follower counts
- 831,327 followers in total
- YouTube channel
- 575 videos, 119,000 subscribers, last upload 2 Oct 2026
What data this site collects about you
What its privacy policy saysWe found this business stores and uses your data
- Says it does not sell your personal data.
- “We do not sell your personal data to any third parties.”
- May send your data to other countries.
- “Many of our external third party service providers are based outside the EEA so their processing of your personal data will involve a transfer of data outside the EEA.”
- May make automated decisions or build a profile about you.
- “You have a right to object to profiling.”
Tracking tools on its homepageGoogle Analytics, Google Tag Manager, Google Ads and TikTok Pixel
Named in its homepage's code when we read it. Others may load later, so this list may not be complete.
- Google Analytics
- Counts your visits and what you look at.
- Google Tag Manager
- Loads other tracking tools, which may not be listed here.
- Google Ads
- Tracks what you do to show you Google adverts.
- TikTok Pixel
- Tells TikTok what you do on its site, for adverts.
Safety
Malware and phishingNo malware or phishing warnings found for its websiteThis check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one.
- Malware or phishing threat status
- None
Data breach historyNo known data breach involving the company
- Known data breaches found
- 0
Domain and email securityIts email is protected: mail forged in its name is blocked
- MX records
- Yes
- SPF record
- Yes
- DKIM key
- Yes
- DMARC record
- Yes
- DMARC policy
- reject
- Security certificate browsers warn about
- No
- Certificate issuer
- Amazon
- Certificate type
- DV
- Certificate expires
- 12 Mar 2027
- Nameservers
- ns-1253.awsdns-28.org
ns-1799.awsdns-32.co.uk
ns-281.awsdns-35.com
ns-850.awsdns-42.net - Address
- 99.86.12.109
99.86.12.36
99.86.12.128
99.86.12.103
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