Confidence, built on evidence.
in

cardfactory.co.uk

Website

cardfactory.co.uk
A picture of the homepage of cardfactory.co.uk

Welcome To cardfactory | Cards, Gifts & Party SuppliesCard Factory

Checked on Unclaimed

Own this business? Claim it now and get instant access to analytics, insights and further ways to improve your truth score.

Truth score

Business details

Category
Greeting cards and stationery
Years in business
28 years
Founded
1997
Places to visit
81 storesNewport (3), Basildon (3), Newcastle upon Tyne (2), Leeds (2), Chelmsford (2) and more
Sells
Physical goods
Sells to
The public
Kind of seller
Sells its own goods or services
Licensed trade
No licence normally needed
Domain age
26 years
Email address
customerservice@cardfactory.co.uk
Phone number
+44 1924 839150
Social media
Not found

Do the sources agree?

Address
Century House, Wakefield 41 Industrial Estate, Wakefield, West Yorkshire, WF2 0XG Its website agrees Companies House agrees OpenStreetMap not found Web Data Commons not found
Company name
SPORTSWIFT LIMITED Companies House agrees Its website differs

Sources give different names · Its website has Card Factory

Email address
[email protected] Its website agrees OpenStreetMap differs Web Data Commons not found

Sources give different emails · OpenStreetMap has [email protected]

Customer reviews, accreditations and complaints

SiteReviewsRating
Reviews.io· Read 12 November 2026· 595 reviews· 4.6 out of 5 stars
Total5954.6 out of 5 stars

Trustpilot reviews are not included in this assessment. This business also has a Trustpilot page, which may contain additional customer reviews. We recommend checking these alongside the reviews shown here.

Customer satisfactionMostly satisfied· Medium confidence· From 595 reviews on 1 independent review site
App experienceInsufficient evidence· No app ratings found

Summary

Is cardfactory.co.uk legit and trustworthy? Truth score 90 out of 100, high truth signals: 8 public checks clear, 1 not found, 1 for information. Legitimacy confidence: high. App experience: insufficient evidence. Customer satisfaction: mostly satisfied, medium confidence.

cardfactory.co.uk is run by Sportswift Limited, an active UK company registered at Companies House 28 years ago, and was founded in 1997. Its website address was registered 26 years ago. It has a review page on Trustpilot. Customers have left 595 reviews on Reviews.io, averaging 4.6 stars out of 5. The postcode on its website matches its registered office. No malware or phishing warnings found for its website. We could not find social media profiles.

Positives

  1. An active UK company registered at Companies House, set up 28 years ago.
  2. Its website address was registered 26 years ago.
  3. It has a review page on Trustpilot.
  4. Good independent reputation · 595 reviews on Reviews.io, rated 4.6 stars out of 5.
  5. The postcode on its website matches its registered office at Companies House.
  6. No malware or phishing warnings found for its website.

Not found

  1. Social presence information was not found from our checks.

Our technical team has been informed.

Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.

What they offer

EdinburghGlasgowBelfastManchesterBirminghamLondon23644738161232
Card Factory
— Welcome To cardfactory, in their own words
Where to find them
Places
81 stores · busiest 12 of 61 towns below · 12 with no town given
  • Newport3
  • Basildon3
  • Newcastle upon Tyne2
  • Leeds2
  • Chelmsford2
  • Stoke-on-Trent2
  • Thetford1
  • Derby1
  • Bury St Edmunds1
  • Woking1
  • Edinburgh1
  • Diss1
About them
Best for
“Perfect for when life gets busy!”

How to check if cardfactory.co.uk is legit

To check if cardfactory.co.uk is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews (where buyers leave praise and complaints), visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about cardfactory.co.uk; open a row to see the facts and the source to check them yourself. Step by step: how to know if a shopping site is legit.

Who they are

Company detailsAn active UK company registered at Companies House, set up 28 years ago
  • Its registered office at Companies House is Century House, Wakefield 41 Industrial Estate, Wakefield, West Yorkshire, WF2 0XG
  • Its latest accounts at Companies House run to 31 January 2026
  • It has filed at Companies House regularly for the last five years, with no gap longer than 15 months
  • Registered with the Information Commissioner's Office (ICO) to handle personal data
Country
Where the company is based
UK
Why we believe that
it is registered at Companies House, which is a registration for UK businesses
Which countries the company serves
UK
Why we believe that
its address ends .uk, £ prices on its homepage
Registration
Companies House registration
Registered as SPORTSWIFT LIMITED
Data protection registration (ICO)
Registered, number Z2121812
VAT number
GB927214432
Companies House register
Company found in official company register
Yes
Registered company name
SPORTSWIFT LIMITED
Company status
active
Company age
28 years
Registered address
Century House, Wakefield 41 Industrial Estate, Wakefield, West Yorkshire, WF2 0XG
Accounts overdue
No
Confirmation statement overdue
No
Insolvency history
No
Registered office in dispute
No
Filing history consistent
Yes
ICO data-protection fee payer
Yes
Registered to do
47190 Other retail sale in non-specialised stores
Company type
Private limited company
Size and borrowing
Accounts filed
Full accountsThe most detailed kind a company files.
Secured loans (charges)
0No secured loans outstanding at Companies House.
From Wikipedia
Industry
retail
Founded
1997
Domain registrationIts website address was registered 26 years ago
Domain age
26 years
Website detailsWe read 4 of its pages: contact, about, terms and privacy
  • Company contact email is available
HTTPS enabled
Yes
Contact phone number found
+44 1924 839150
Contact page found
Yes
Sources agreeing on postcode
2
Hosting company
Amazon Technologies Inc.
What its pages say
Ways to contact them
+44 1924 839150, [email protected]
In their own words
“Our website has detected that you are using an outdated browser that will prevent you from accessing certain features. At cardfactory, we believe life is for celebrating, and we’re dedicated to helping you do just that. Whether it’s a birthday party, a wedding, a new baby or simply just because, there’s always a reason to gather with loved ones and make special memories.”
Search engines and AILets in every search engine and AI tool

Which search engines and AI tools its robots.txt file lets read the website. Search engines list it in results; AI training tools learn from it; AI answer tools read it to answer someone’s question.

Search engines

All allowed

Google Search
Allowed by defaultGooglebot
Bing
Allowed by defaultBingbot
AI training

All allowed

OpenAI
Allowed by defaultGPTBot
Anthropic
Allowed by defaultClaudeBot
Google AI
Allowed by defaultGoogle-Extended
Apple AI
Allowed by defaultApplebot-Extended
Common Crawl
Allowed by defaultCCBot
Meta
Allowed by defaultmeta-externalagent
ByteDance (TikTok)
Allowed by defaultBytespider
AI answers

All allowed

ChatGPT search
Allowed by defaultOAI-SearchBot
ChatGPT
Allowed by defaultChatGPT-User
Claude search
Allowed by defaultClaude-SearchBot
Claude
Allowed by defaultClaude-User
Perplexity
Allowed by defaultPerplexityBot
Sourcesrobots.txt

Reputation and track record

Customer reviews, accreditations and complaintsIt has a review page on Trustpilot
PlatformRatingReviews
TrustpilotUnknownUnknown
Reviews.io4.6 out of 5 stars595
Total4.6 out of 5 stars595
Visitor trafficReal people visited its website in 24 of the last 24 months
  • Real people have visited its website since February 2021 or earlier
Monthly visitor data
Popularity among Chrome users
top 100,000 sites
First known user traffic
Feb 2021 or earlier
Months with real traffic, of the last 24
24
Traffic pattern
sustained
Rank jump in the last 12 months
none
Rank drop in the last 12 months
none
Where its visitors are

Share of people looking up cardfactory.co.uk, by country, over the last 2 days.

Argentina 1.5%Austria 3.0%Brunei Darussalam 1.5%Brazil 1.5%Switzerland 1.5%Colombia 3.0%Germany 47.0%United Kingdom 9.1%Malaysia 1.5%Nigeria 1.5%Thailand 1.5%United States 7.6%South Africa 1.5%Singapore 16.7%Hong Kong 1.5%
  • Over 50%
  • 5 to 50%
  • 1 to 5%
  • 0.2 to 1%
  • Under 0.2%
  • None seen
  1. 1Germany47.0%
  2. 2Singapore16.7%
  3. 3United Kingdom9.1%
  4. 4United States7.6%
  5. 5Austria3.0%
  6. 6Colombia3.0%
  7. 7Argentina1.5%
  8. 8Brunei Darussalam1.5%
  9. 9Brazil1.5%
  10. 10Switzerland1.5%

Top 10 of 15 countries.

Web history and authorityThe Internet Archive first saved a copy of its website 26 years ago
Website archive history
26 years
Social presenceWe could not check how big its social media following is: the check ran out of time.

What data this site collects about you

What its privacy policy saysWe found this business stores and uses your data
May send your data to other countries.
“However, we are part of a group of companies that also operate in other countries, and some of our service providers are located outside of the UK.”
Says you can ask it to delete your data.
“Your right to erasure - You have the right to ask us to erase your personal information in certain limited circumstances.”
Has a data protection officer you can contact.
“For further information about your data in the UK or the EU please contact our Data Protection Officer at [email protected] .”dpo@cardfactory.co.uk
Tracking tools on its homepageGoogle Tag Manager

Named in its homepage's code when we read it. Others may load later, so this list may not be complete.

Google Tag Manager
Loads other tracking tools, which may not be listed here.

Uses OneTrust to ask which cookies you allow.

Safety

Malware and phishingNo malware or phishing warnings found for its websiteThis check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one.
Malware or phishing threat status
None found
Data breach historyNo known data breach involving the company
Known data breaches found
0
Domain and email securityIts email is only partly protected: mail forged in its name is reported but not blocked
  • Its email identifies its real senders, but mail forged in its name is not blocked
Email
MX records
Yes
SPF record
Yes
DKIM key
Yes
DMARC record
Yes
DMARC policy
none
Certificate
Security certificate browsers warn about
No
Certificate issuer
DigiCert Inc
Certificate type
OV
Certificate expires
8 Apr 2027
Hosting
Nameservers
udns1.ultradns.net
udns2.ultradns.net
Address
18.245.187.127
18.245.187.24
18.245.187.45
18.245.187.77

Proof of ownership

What the business has done to prove it runs this website. Each proof adds points to its truth score, up to 5. A proof it has not added is never counted against it.

DNS recordNot added yet+3 possible
What we check
A record the business adds in its domain's settings. Only someone who runs the website can add one.
When we check
On every check. The points stay only while the record is there.
Points
0 of 3 added
Sourcecardfactory.co.uk's DNS records
Run cardfactory.co.uk? Add the record and 3 points are added to its truth score.Prove you run this website
Email at its own domainNot added yet+1 possible
What we check
That someone at the business has confirmed an email address at its own website's domain.
When we check
When the address is confirmed. It counts from then on.
Points
0 of 1 added
SourceTruth Signal's own records
Run cardfactory.co.uk? Confirm an email address at the domain and 1 point is added to its truth score.Prove you run this website
Lets our checker read itNot added yet+1 possible
What we check
That its robots.txt file names our checker, TruthSignal, and lets it read the whole website.
When we check
On every check. The point stays only while the file allows it.
Points
0 of 1 added
Sourcecardfactory.co.uk/robots.txt
Run cardfactory.co.uk? Let our checker read the whole website and 1 point is added to its truth score.Prove you run this website
Points added to its truth score0 of 5
Is this your business? Get the code to show this score on your website
<a href="https://truthsignal.com/business/cardfactory.co.uk"
   title="See the full Truth Signal report on cardfactory.co.uk">
  <img src="https://truthsignal.com/business/cardfactory.co.uk/badge.svg"
       alt="Truth Signal truth score for cardfactory.co.uk"
       width="210" height="56" style="border:0"
       loading="lazy" decoding="async">
</a>
The badge always shows your latest score and links to your full report.

Something wrong on this report? Dispute this page. Tell us which row or warning is wrong and why. A person checks it against its source and replies by email; the report stays as it is until then.

Change over time

Register / log in to view

Similar businesses