- [Home](https://truthsignal.com/) - [Business](https://truthsignal.com/business) - The Perfume Shop # theperfumeshop.com Markdown: [Snapshot](https://truthsignal.com/business/theperfumeshop.com/snapshot.md) [Full report](https://truthsignal.com/business/theperfumeshop.com/report.md) ## Website theperfumeshop.com Perfumes | Fragrances | Gift Sets | The Perfume Shop Shop one of the UK’s leading fragrance retailers for luxury perfumes from Chanel, Dior and Tom Ford. Enjoy free Member delivery and Free Click & Collect. Checked on 12 Nov 2026, 22:57 Unclaimed Own this business? Claim it now and get instant access to analytics, insights and further ways to improve your truth score. ## Truth score Truth score 85 out of 100, High truth signals. Customer satisfaction: mostly dissatisfied 85 / 100 High truth signals Top 10% of businesses we’ve checked ## Business details Category: Fragrance Years in business: 34 years Founded: 1992 Owned by: A.S. Watson Group Places to visit: 90 stores London (3), Aberdeen (2), Bury St Edmunds, Carlisle, Portsmouth and more Sells: Physical goods Sells to: The public Kind of seller: Sells its own goods or services Licensed trade: No licence normally needed Domain age: 28 years Address: [Hutchison House, 5 Hester Road, Battersea, London, SW11 4AN](https://www.google.com/maps/search/?api=1&query=Hutchison%20House%2C%205%20Hester%20Road%2C%20Battersea%2C%20London%2C%20SW11%204AN) Email address: help@theperfumeshop.com Phone number: [+44 333 344 2646](tel:+44%20333%20344%202646) Contact page: [theperfumeshop.com/contact-us](https://theperfumeshop.com/contact-us) Website: [theperfumeshop.com](https://theperfumeshop.com/?utm_source=truthsignal.com&utm_medium=referral) Social media: Not found ## Do the sources agree? Company name: THE PERFUME SHOP LIMITED Its website agrees Companies House agrees ## Customer reviews, accreditations and complaints Site Reviews Rating [Reviews.io](https://www.reviews.io/company-reviews/store/www-theperfumeshop-com) · Read 12 November 2026 · 183 reviews · 2.0 out of 5 stars Total 183 2.1 out of 5 stars Trustpilot reviews are not included in this assessment. This business also has a [Trustpilot page](https://uk.trustpilot.com/review/theperfumeshop.com), which may contain additional customer reviews. We recommend checking these alongside the reviews shown here. Customer satisfaction Mostly dissatisfied · Medium confidence · From 183 reviews on 1 independent review site App experience Insufficient evidence · No app ratings found ## Summary Is theperfumeshop.com legit and trustworthy? Truth score 85 out of 100, high truth signals: 7 public checks clear, 1 to be cautious about, 1 not found, 1 for information. Legitimacy confidence: high. App experience: insufficient evidence. Customer satisfaction: mostly dissatisfied, medium confidence. theperfumeshop.com is run by The Perfume Shop Limited, part of A.S. Watson Group, an active UK company registered at Companies House 34 years ago, and was founded in 1992. Its website address was registered 28 years ago, and is locked against transfer to someone else. It has a review page on Trustpilot. No malware or phishing warnings found for its website. Be cautious: its 183 reviews on Reviews.io average only 2.0 stars out of 5. We could not find social media profiles. ### Positives - An active UK company registered at Companies House, set up 34 years ago. - Its website address was registered 28 years ago. - It has a review page on [Trustpilot](https://uk.trustpilot.com/review/theperfumeshop.com). - No malware or phishing warnings found for its website. ### Be cautious - A substantial number of independent reviews (183 on [Reviews.io](https://www.reviews.io/company-reviews/store/www-theperfumeshop-com) ), but it falls short with only 2.0 stars out of 5. ### Not found - Social presence information was not found from our checks. Our technical team has been informed. Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam. ### What they offer Shop one of the UK’s leading fragrance retailers for luxury perfumes from Chanel, Dior and Tom Ford. Enjoy free Member delivery and Free Click & Collect. — The Perfume Shop, in their own words Where to find them Places: 90 stores · busiest 12 of 36 towns below · 51 with no town given - London 3 - Aberdeen 2 - Bury St Edmunds 1 - Carlisle 1 - Portsmouth 1 - Sunderland 1 - Luton 1 - High Wycombe 1 - Braintree 1 - Romford 1 - Northampton 1 - Wakefield 1 Sources [OpenStreetMap](https://www.openstreetmap.org/copyright) [Its homepage](https://theperfumeshop.com/) ### How to check if theperfumeshop.com is legit To check if theperfumeshop.com is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews (where buyers leave praise and complaints), visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about theperfumeshop.com; open a row to see the facts and the source to check them yourself. Step by step: [how to know if a shopping site is legit](https://truthsignal.com/guides/how-to-know-if-a-shopping-site-is-legit). ### Who they are Company details An active UK company registered at Companies House, set up 34 years ago - Its registered office at Companies House is Hutchison House, 5 Hester Road, Battersea, London, SW11 4AN - Its latest accounts at Companies House run to 27 December 2025 - It has filed at Companies House regularly for the last five years, with no gap longer than 15 months - Registered with the Information Commissioner's Office (ICO) to handle personal data Country Where the company is based: UK Why we believe that: it is registered at Companies House, which is a registration for UK businesses, its phone number starts +44 Which countries the company serves: UK, Ireland Why we believe that: £ prices on its homepage, it publishes pages for 2 countries (hreflang), its delivery page says it ships to the UK Registration Companies House registration: Registered as THE PERFUME SHOP LIMITED Data protection registration (ICO): Registered, number Z6128767 VAT number: Not found Companies House register Company found in official company register: Yes Registered company name: THE PERFUME SHOP LIMITED Company status: active Company age: 34 years Registered address: Hutchison House, 5 Hester Road, Battersea, London, SW11 4AN Accounts overdue: No Confirmation statement overdue: No Insolvency history: No Registered office in dispute: No Filing history consistent: Yes ICO data-protection fee payer: Yes Registered to do: 47750 Retail sale of cosmetic and toilet articles in specialised stores Previous names: GRAVITAS 1039 LIMITED (23 Mar 1992 to 13 Jul 1992) Company type: Private limited company Size and borrowing Accounts filed: Full accounts The most detailed kind a company files. Secured loans (charges): 0 No secured loans outstanding at Companies House. From Wikipedia Industry: cosmetics industry Parent company: A.S. Watson Group Founded: 1992 Sources [Companies House](https://find-and-update.company-information.service.gov.uk/company/02699577) [Wikipedia](https://en.wikipedia.org/wiki/The_Perfume_Shop) [ICO register entry](https://ico.org.uk/ESDWebPages/Entry/Z6128767) Domain registration Its website address was registered 28 years ago - Its website address is locked against being transferred to someone else Domain age: 28 years Domain transfer lock enabled: Yes Sources [ICANN Lookup](https://lookup.icann.org/en/lookup?name=theperfumeshop.com) Website details We read 4 of its pages: contact, returns, delivery and privacy - Company contact email is available HTTPS enabled: Yes Contact phone number found: [+44 333 344 2646](tel:+443333442646) Contact page found: Yes Hosting company: Akamai International, BV What its pages say Phone support: [+44 333 344 2646](tel:+443333442646), [help@theperfumeshop.com](mailto:help@theperfumeshop.com) How long you have to return: “We hope you're pleased with your purchase from us, but if you do need to return anything, you've got 30 days to.” Do returns cost anything: “To get your free returns label and find out more on how to return, follow this link:[https://www.royalmail.com/track-my-return/create/5472](https://www.royalmail.com/track-my-return/create/5472).” Faulty or damaged items: “If the product is returned in a condition which is not fully resaleable or the packaging is damaged, we reserve the right to refuse a refund or exchange on the item.” Delivery cost: “Order now for free Royal Mail delivery in 3 to 5 working days.” Sources [Homepage](https://theperfumeshop.com/) [Contact page](https://theperfumeshop.com/contact-us) [Returns page](https://theperfumeshop.com/returns-and-refunds) [Delivery page](https://theperfumeshop.com/delivery-information) [Privacy page](https://theperfumeshop.com/privacy-policy) Search engines and AI Blocks automated visitors: its bot protection turned us away Which search engines and AI tools its robots.txt file lets read the website. Search engines list it in results; AI training tools learn from it; AI answer tools read it to answer someone’s question. Search engines All blocked Google Search: Blocked by its bot protection Googlebot Bing: Blocked by its bot protection Bingbot AI training All blocked OpenAI: Blocked by its bot protection GPTBot Anthropic: Blocked by its bot protection ClaudeBot Google AI: Blocked by its bot protection Google-Extended Apple AI: Blocked by its bot protection Applebot-Extended Common Crawl: Blocked by its bot protection CCBot Meta: Blocked by its bot protection meta-externalagent ByteDance (TikTok): Blocked by its bot protection Bytespider AI answers All blocked ChatGPT search: Blocked by its bot protection OAI-SearchBot ChatGPT: Blocked by its bot protection ChatGPT-User Claude search: Blocked by its bot protection Claude-SearchBot Claude: Blocked by its bot protection Claude-User Perplexity: Blocked by its bot protection PerplexityBot Sources [robots.txt](https://theperfumeshop.com/robots.txt) ### Reputation and track record Customer reviews, accreditations and complaints Rated 2.0 stars out of 5 from 183 reviews on [Reviews.io](https://www.reviews.io/company-reviews/store/www-theperfumeshop-com) Platform · Rating · Reviews [Trustpilot](https://uk.trustpilot.com/review/theperfumeshop.com) · Unknown · Unknown [Reviews.io](https://www.reviews.io/company-reviews/store/www-theperfumeshop-com) · 2.0 out of 5 stars · 183 Total · 2.1 out of 5 stars · 183 Visitor traffic Real people visited its website in 24 of the last 24 months - Real people have visited its website since February 2021 or earlier - It is among the 100,000 most-visited sites on the internet (Cloudflare Radar) Monthly visitor data Popularity among Chrome users: top 100,000 sites First known user traffic: Feb 2021 or earlier Months with real traffic, of the last 24: 24 Traffic pattern: sustained Rank jump in the last 12 months: none Rank drop in the last 12 months: none Cloudflare Radar Popularity across the internet: top 100,000 sites Where its visitors are Share of people looking up theperfumeshop.com, by country, over the last 2 days. - Over 50% - 5 to 50% - 1 to 5% - 0.2 to 1% - Under 0.2% - None seen - 1 Austria 59.8% - 2 United Kingdom 9.4% - 3 United States 7.8% - 4 France 2.9% - 5 Bangladesh 1.7% - 6 Germany 1.4% - 7 Brazil 1.3% - 8 South Africa 1.3% - 9 Singapore 1.2% - 10 Poland 0.9% Top 10 of 58 countries. Sources [Chrome UX Report](https://developer.chrome.com/docs/crux) [Cloudflare Radar](https://radar.cloudflare.com/domains/domain/theperfumeshop.com) Web history and authority The Internet Archive first saved a copy of its website 26 years ago Website archive history: 26 years Sources [First archived copy](https://web.archive.org/web/20000304/theperfumeshop.com) Social presence We could not check how big its social media following is: the check ran out of time. ### What data this site collects about you What its privacy policy says We found this business stores and uses your data Collects where you are.: “If you agree to the localisation function on your device, and if you are a loyalty card member and have uploaded the electronic card to your wallet, we may process your location data to send you a notification when you are near one of our stores.” May send your data to other countries.: “Do we transfer your personal data outside of the EEA?” Says how long it keeps your data.: “We will keep your Purchase Data for up to 7 years following your date of purchase.” Has a data protection officer you can contact.: “If you have a question in relation to how we process your Personal Data you can contact our Data Protection Officer via dataprotectionofficer@theperfumeshop.com , via our customer service team by phone - 0333 344 2646, or via post at Hutchinson House, 5 Hester Road, Battersea, London, SW11 4AN.” dataprotectionofficer@theperfumeshop.com Source [Its privacy policy](https://theperfumeshop.com/privacy-policy) Tracking tools on its homepage Google Tag Manager and Criteo Named in its homepage's code when we read it. Others may load later, so this list may not be complete. Google Tag Manager: Loads other tracking tools, which may not be listed here. Criteo: Follows you to show you this site's products on other sites. Source [Its homepage](https://theperfumeshop.com/) ### Safety Malware and phishing No malware or phishing warnings found for its website This check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one. Malware or phishing threat status: None found Sources [Google Web Risk](https://docs.cloud.google.com/web-risk/docs/advisory) Data breach history No known data breach involving the company Known data breaches found: 0 Sources [Have I Been Pwned](https://haveibeenpwned.com/) Domain and email security Its email is protected: mail forged in its name is blocked Email MX records: Yes SPF record: Yes DKIM key: Yes DMARC record: Yes DMARC policy: reject Certificate Security certificate browsers warn about: No Certificate issuer: DigiCert Inc Certificate type: OV Certificate expires: 21 Apr 2027 Hosting Nameservers: a1-124.akam.net a12-67.akam.net a13-67.akam.net a2-65.akam.net a20-64.akam.net a5-67.akam.net Address: 23.214.209.121 Sources [Its DNS records](https://dns.google/query?name=theperfumeshop.com&rr_type=TXT) ### Proof of ownership What the business has done to prove it runs this website. Each proof adds points to its truth score, up to 5. A proof it has not added is never counted against it. DNS record Not added yet +3 possible What we check: A record the business adds in its domain's settings. Only someone who runs the website can add one. When we check: On every check. The points stay only while the record is there. Points: 0 of 3 added Source theperfumeshop.com's DNS records Run theperfumeshop.com? Add the record and 3 points are added to its truth score. [Prove you run this website](https://truthsignal.com/claim/theperfumeshop.com) Email at its own domain Not added yet +1 possible What we check: That someone at the business has confirmed an email address at its own website's domain. When we check: When the address is confirmed. It counts from then on. Points: 0 of 1 added Source Truth Signal's own records Run theperfumeshop.com? Confirm an email address at the domain and 1 point is added to its truth score. [Prove you run this website](https://truthsignal.com/claim/theperfumeshop.com) Lets our checker read it Not added yet +1 possible What we check: That its robots.txt file names our checker, TruthSignal, and lets it read the whole website. When we check: On every check. The point stays only while the file allows it. Points: 0 of 1 added Source theperfumeshop.com/robots.txt Run theperfumeshop.com? Let our checker read the whole website and 1 point is added to its truth score. [Prove you run this website](https://truthsignal.com/claim/theperfumeshop.com) Points added to its truth score 0 of 5 Is this your business? Get the code to show this score on your website Truth Signal truth score for theperfumeshop.com The badge always shows your latest score and links to your full report. Something wrong on this report? [Dispute this page](https://truthsignal.com/contact?dispute=theperfumeshop.com). Tell us which row or warning is wrong and why. A person checks it against its source and replies by email; the report stays as it is until then. ### Change over time - Truth score - Social Followers - Data points [Register / log in to view](https://truthsignal.com/login?to=/business/theperfumeshop.com%23change) ### Similar businesses Other businesses in Fragrance and related categories, those most like The Perfume Shop first. [62 Aroma Concepts LLC aromaconcepts.com Mixed](https://truthsignal.com/business/aromaconcepts.com) [84 Ffern ffern.co High](https://truthsignal.com/business/ffern.co) [78 FilledWithBarakah filledwithbarakah.com High](https://truthsignal.com/business/filledwithbarakah.com) [61 Shop Premium Branded Perfume and Cologne from Sensa Beauty sensabeauty.com Mixed](https://truthsignal.com/business/sensabeauty.com) [46 yet. Smarty supplies escaped catalog metadata. var pageMetadata = window.sabinaAnalyticsPage sabina.com Mixed](https://truthsignal.com/business/sabina.com) [71 CologneCurators colognecurators.com High](https://truthsignal.com/business/colognecurators.com) ## Past reports The report as it read each month, newest first: - 2026-11: truth score 85, High: https://truthsignal.com/business/theperfumeshop.com/report/2026-11.md ## How the customers' Total rating is worked out Bayesian average: 7 reviews at 3.5 stars added, so a few reviews move it less. The 7 added reviews at 3.5 stars are the weighting Trustpilot publishes for its TrustScore. With this business's figures: (7 × 3.5 + 2 × 183 (Reviews.io)) ÷ (7 + 183) = 2.1, to one decimal place ## Cite Truth Signal, The Perfume Shop: truth score 85 out of 100, legitimacy confidence High, assessed 2026-11-12, https://truthsignal.com/business/theperfumeshop.com. Licence Truth Signal terms: free to read and quote with a link back; bulk copying, data sets, resale, white-label and model training need the paid API plan (https://truthsignal.com/terms). The same report as JSON: https://truthsignal.com/business/theperfumeshop.com.json