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Its website address was registered 16 years ago, and is locked against transfer to someone else. It has a review page on Trustpilot. Google Safe Browsing shows no malware or phishing warnings for its website. Be cautious: its 4,533 reviews on SmartCustomer average only 2.2 stars out of 5. We could not find a phone number.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"Pages read: terms","source":"website","plain":true},{"text":"Domain registered 16 years ago","source":"rdap","plain":true},{"text":"Trustpilot: a review page exists","source":"reviews","plain":true},{"text":"No malware or phishing warnings","source":"safe_browsing","plain":true}]],["Be cautious","bad",[{"text":"A large number of independent reviews (4,533 on SmartCustomer), but it falls short with only 2.2 stars out of 5","source":"reviews","plain":false}]],["Not found","none",[{"text":"Phone number information was not found from our checks.","source":"website","plain":false}]]],"missing":[],"page":{"rows":[["Who they are","registry","Company details","building","Part of Liberty Interactive (2015-23); Regent, L.P. (2023); Beyond, Inc. (2024–present); founded in 2009 (Wikipedia)","good"],["Who they are","rdap","Domain registration","clock","Its website address was registered 16 years ago","good"],["Who they are","website","Website details","globe","We read its terms page","good"],["Reputation and track record","reviews","Customer reviews","star","Rated 2.2 stars out of 5 from 4,533 reviews on SmartCustomer","bad"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 23 of the last 24 months (Google Chrome usage data)","info"],["Reputation and track record","wayback","Web history and authority","history","The Internet Archive first saved a copy of its website 16 years ago","good"],["Reputation and track record","social","Social presence","users","It is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X and YouTube); the largest audience is 5,000,000 followers on Facebook","good"],["Safety","safe_browsing","Malware and phishing","bug","Google Safe Browsing shows no malware or phishing warnings for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is only partly protected: mail forged in its name is reported but not blocked","good"]],"tally":"1 be cautious · 8 clear · 1 for information","held":null,"satisfaction":[["SmartCustomer","2.2","4,533 reviews",false]],"found":{"registry":[],"rdap":[["Its website address is locked against being transferred to someone else","good"]],"website":[["Company contact email is available","good"]],"reviews":[["It has a review page on Trustpilot","good"]],"crux":[["Real people have visited its website since February 2021 or earlier","good"],["It is among the 100,000 most-visited sites on the internet (Cloudflare Radar)","good"]],"wayback":[],"social":[["Its YouTube channel has 5,030 subscribers and 344 videos, the latest uploaded on 23 Oct 2023","good"]],"safe_browsing":[],"hibp":[],"dns":[["Its email identifies its real senders, but mail forged in its name is not blocked","good"]]},"provided":[],"sections":[["Positives","good",[{"text":"We read its terms page","source":"website"},{"text":"Its website address was registered 16 years ago","source":"rdap"},{"text":"It has a review page on Trustpilot","source":"reviews"},{"text":"Google Safe Browsing shows no malware or phishing warnings for its website","source":"safe_browsing"}]],["Be cautious","bad",[{"text":"A large number of independent reviews (4,533 on SmartCustomer), but it falls short with only 2.2 stars out of 5","source":"reviews"}]],["Not found","none",[{"text":"Phone number information was not found from our checks.","source":"website"}]]]},"answer":"Is zulily.com legit and trustworthy? Truth score 85 out of 100, high truth signals: 8 of 10 public checks clear, 1 to be cautious about, 1 for information. Legitimacy confidence: high. Customer satisfaction: mostly dissatisfied.","citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/zulily.com","assessed_at":"2026-10-12T10:03:48.823928+00:00","licence":"CC BY 4.0","licence_url":"https://creativecommons.org/licenses/by/4.0/","cite_as":"Truth Signal, Zulily: truth score 85 out of 100, legitimacy confidence High, assessed 2026-10-12, https://truthsignal.com/business/zulily.com"}}