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sources","source":"facts"}],"evidence":[{"source":"appstore","ok":true,"fetched_at":"2026-11-12T07:25:23.684846+00:00","error":null,"why":null},{"source":"bbb","ok":true,"fetched_at":"2026-11-12T07:25:19.472415+00:00","error":null,"why":null},{"source":"category","ok":true,"fetched_at":"2026-11-12T07:25:12.594504+00:00","error":null,"why":null},{"source":"charity","ok":true,"fetched_at":"2026-11-12T07:25:19.856039+00:00","error":null,"why":null},{"source":"crux","ok":true,"fetched_at":"2026-11-12T07:25:11.317423+00:00","error":null,"why":null},{"source":"dns","ok":true,"fetched_at":"2026-11-12T07:25:12.793439+00:00","error":null,"why":null},{"source":"final_check","ok":true,"fetched_at":"2026-11-12T07:25:31.998200+00:00","error":null,"why":null},{"source":"hibp","ok":true,"fetched_at":"2026-11-12T07:25:12.249686+00:00","error":null,"why":null},{"source":"homepage","ok":true,"fetched_at":"2026-11-12T07:25:12.166475+00:00","error":null,"why":null},{"source":"hygiene","ok":true,"fetched_at":"2026-11-12T07:25:24.020635+00:00","error":null,"why":null},{"source":"ico","ok":true,"fetched_at":"2026-11-12T07:25:24.054820+00:00","error":null,"why":null},{"source":"opendata","ok":true,"fetched_at":"2026-11-12T07:25:11.291004+00:00","error":null,"why":null},{"source":"places","ok":true,"fetched_at":"2026-11-12T07:25:11.316169+00:00","error":null,"why":null},{"source":"radar","ok":true,"fetched_at":"2026-11-12T07:25:17.245101+00:00","error":null,"why":null},{"source":"rdap","ok":true,"fetched_at":"2026-11-12T07:25:12.254927+00:00","error":null,"why":null},{"source":"registry","ok":true,"fetched_at":"2026-11-12T07:25:24.000122+00:00","error":null,"why":null},{"source":"regulators","ok":true,"fetched_at":"2026-11-12T07:25:19.814290+00:00","error":null,"why":null},{"source":"reviews","ok":true,"fetched_at":"2026-11-12T07:25:26.129650+00:00","error":null,"why":null},{"source":"safe_browsing","ok":true,"fetched_at":"2026-11-12T07:25:12.053265+00:00","error":null,"why":null},{"source":"social","ok":true,"fetched_at":"2026-11-12T07:25:36.710225+00:00","error":null,"why":null},{"source":"trustindex","ok":true,"fetched_at":"2026-11-12T07:25:15.324133+00:00","error":null,"why":null},{"source":"wayback","ok":true,"fetched_at":"2026-11-12T07:25:12.833312+00:00","error":null,"why":null},{"source":"website","ok":true,"fetched_at":"2026-11-12T07:25:23.346098+00:00","error":null,"why":null},{"source":"wikipedia","ok":true,"fetched_at":"2026-11-12T07:25:13.140228+00:00","error":null,"why":null}],"history":[{"at":"2026-11-12","kind":"first","sources":{"read":24,"of":24},"score":69,"band":"MEDIUM","judged":true,"changes":[],"date":"12 November 2026","label":"First check","detail":null,"score_text":"Score 69, Mixed truth signals","note":"Nothing earlier to compare with"}],"trend":[{"month":"2026-11","score":69,"followers":1169642,"change":null,"new":[],"points":510}],"cost":{"gathering":0.00135,"score":0.00022,"total":0.00157},"claimed":false,"claimed_at":null,"history_reports":[{"month":"2026-11","score":69,"band":"MEDIUM","url":"https://truthsignal.com/business/zooplus.co.uk/report/2026-11.md"}],"summary_text":"zooplus.co.uk is run by Onetrust Technology Limited, an active UK company registered at Companies House 25 years ago, and was founded in 1999. Its website address was registered 27 years ago. It has a review page on Trustpilot. No malware or phishing warnings found for its website. Be cautious: its 76 reviews on Reviews.io average only 2.1 stars out of 5. Its 45 reviews on SmartCustomer average only 2.7 stars out of 5. The postcode on its website differs from its registered office postcode.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"GB registered company (active), incorporated 25 years ago","source":"companies_house","plain":true},{"text":"Domain registered 27 years ago","source":"rdap","plain":true},{"text":"Trustpilot: a review page exists","source":"reviews","plain":true},{"text":"No malware or phishing warnings","source":"safe_browsing","plain":true}]],["Be cautious","bad",[{"text":"A low number of independent reviews (76 on Reviews.io), but it falls short with only 2.1 stars out of 5","source":"reviews","plain":false},{"text":"A low number of independent reviews (45 on SmartCustomer), but it falls short with only 2.7 stars out of 5","source":"reviews","plain":false},{"text":"Addresses differ between sources","source":"facts","plain":true}]]],"missing":[],"sources_agree":[{"label":"Address","value":"82 St John Street, London, EC1M 4JN, England","sources":[{"source":"Companies House","value":"EC1M 4JN","state":"agrees"},{"source":"Its website","value":"CV3 4FJ","state":"differs"},{"source":"OpenStreetMap","value":null,"state":"not found"},{"source":"Web Data Commons","value":null,"state":"not found"}],"differ":"Sources give different addresses"},{"label":"Company name","value":"ONETRUST TECHNOLOGY LIMITED","sources":[{"source":"Its website","value":"Onetrust Technology Limited","state":"agrees"},{"source":"Companies House","value":"ONETRUST TECHNOLOGY LIMITED","state":"agrees"}],"differ":null}],"page":{"rows":[["Who they are","registry","Company details","building","An active UK company registered at Companies House, set up 25 years ago","good"],["Who they are","rdap","Domain registration","clock","Its website address was registered 27 years ago","good"],["Who they are","website","Website details","globe","We read 6 of its pages: contact, about, returns, delivery, terms and privacy","good"],["Reputation and track record","reviews","Customer reviews, accreditations and complaints","star","121 reviews across 2 platforms, rated 2.1 to 2.7 out of 5","bad"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 24 of the last 24 months","info"],["Reputation and track record","wayback","Web history and authority","history","The Internet Archive first saved a copy of its website 21 years ago","good"],["Reputation and track record","social","Social presence","users","It is on 5 social media platforms (Facebook, Instagram, TikTok, X.com and YouTube); the largest audience is 1,112,042 followers on Facebook","good"],["Safety","safe_browsing","Malware and phishing","bug","No malware or phishing warnings found for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is only partly protected: mail forged in its name is reported but not blocked","good"]],"tally":"1 be cautious · 8 clear · 1 for information","held":null,"satisfaction":[["SmartCustomer","2.7","45 reviews · read 12 November 2026",false],["Reviews.io","2.1","76 reviews · read 12 November 2026",false]],"bbb":[],"average":"2.4","average_sum":"(7 × 3.5 + 2.7 × 45 (SmartCustomer) + 2.1 × 76 (Reviews.io)) ÷ (7 + 121) = 2.4, to one decimal place","also":[["Trustpilot","https://uk.trustpilot.com/review/www.zooplus.co.uk"]],"found":{"registry":[["Its registered office at Companies House is 82 St John Street, London, EC1M 4JN, England","good"],["Its latest accounts at Companies House run to 31 January 2026","good"],["It has filed at Companies House regularly for the last five years, with no gap longer than 15 months","good"],["Registered with the Information Commissioner's Office (ICO) to handle personal data","good"]],"rdap":[],"website":[["Company contact email is available","good"]],"reviews":[["It has a review page on Trustpilot","good"],["Rated 2.1 stars out of 5 from 76 reviews on Reviews.io","bad"],["Rated 2.7 stars out of 5 from 45 reviews on SmartCustomer","bad"]],"crux":[["Real people have visited its website since February 2021 or earlier","good"],["It is among the 50,000 most-visited sites on the internet (Cloudflare Radar)","good"]],"wayback":[],"social":[["Its YouTube channel has 22,600 subscribers and 511 videos, the latest uploaded on 11 Nov 2026","good"]],"safe_browsing":[],"hibp":[],"dns":[["Its email identifies its real senders, but mail forged in its name is not blocked","good"]]},"provided":[],"sections":[["Positives","good",[{"text":"An active UK company registered at Companies House, set up 25 years ago","source":"companies_house"},{"text":"Its website address was registered 27 years ago","source":"rdap"},{"text":"It has a review page on Trustpilot","source":"reviews"},{"text":"No malware or phishing warnings found for its website","source":"safe_browsing"}]],["Be cautious","bad",[{"text":"A low number of independent reviews (76 on Reviews.io), but it falls short with only 2.1 stars out of 5","source":"reviews"},{"text":"A low number of independent reviews (45 on SmartCustomer), but it falls short with only 2.7 stars out of 5","source":"reviews"},{"text":"The postcode on its website is different from its registered office postcode at Companies House","source":"facts"}]]]},"answer":"Is zooplus.co.uk legit and trustworthy? Truth score 69 out of 100, mixed truth signals: 8 of 10 public checks clear, 1 to be cautious about, 1 for information. Legitimacy confidence: mixed. Customer satisfaction: mostly dissatisfied.","edits":[],"edits_recent":{"days":90,"count":0,"fields":[]},"advisory":null,"citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/zooplus.co.uk","assessed_at":"2026-11-12T07:25:36.988345+00:00","licence":"Truth Signal terms: free to read and quote with a link back; bulk copying, data sets, resale, white-label and model training need the paid API plan","licence_url":"https://truthsignal.com/terms","cite_as":"Truth Signal, zooplus: truth score 69 out of 100, legitimacy confidence Mixed, assessed 2026-11-12, https://truthsignal.com/business/zooplus.co.uk"}}