{"domain":"pof.com","kind":"business","slug":null,"name":null,"jurisdiction":null,"company_number":null,"assessed_at":"2026-10-24T17:31:42.769297+00:00","checked_at":"2026-10-24T17:31:42.497620+00:00","checking":false,"collection":[{"source":"appstore","last_attempt_at":"2026-10-24T17:30:44.337227+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:44.337227+00:00","deferred":false},{"source":"bbb","last_attempt_at":"2026-10-24T17:30:43.830946+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:43.830946+00:00","deferred":false},{"source":"category","last_attempt_at":"2026-10-24T17:31:36.445768+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:31:36.445768+00:00","deferred":false},{"source":"charity","last_attempt_at":"2026-10-24T17:30:43.844843+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:43.844843+00:00","deferred":false},{"source":"crux","last_attempt_at":"2026-10-24T17:30:42.443285+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.443285+00:00","deferred":false},{"source":"dns","last_attempt_at":"2026-10-24T17:30:42.654813+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.654813+00:00","deferred":false},{"source":"final_check","last_attempt_at":"2026-10-24T17:31:42.497620+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:31:42.497620+00:00","deferred":false},{"source":"google_places","last_attempt_at":"2026-10-24T17:30:42.187246+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"hibp","last_attempt_at":"2026-10-24T17:30:42.019471+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.019471+00:00","deferred":false},{"source":"homepage","last_attempt_at":"2026-10-24T17:30:42.757132+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.757132+00:00","deferred":false},{"source":"hygiene","last_attempt_at":"2026-10-24T17:31:36.194919+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:31:36.194919+00:00","deferred":false},{"source":"ico","last_attempt_at":"2026-10-24T17:30:43.873524+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"news","last_attempt_at":"2026-10-24T17:30:43.863952+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":true},{"source":"opendata","last_attempt_at":"2026-10-24T17:30:42.442721+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.442721+00:00","deferred":false},{"source":"places","last_attempt_at":"2026-10-24T17:30:42.442991+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.442991+00:00","deferred":false},{"source":"radar","last_attempt_at":"2026-10-24T17:30:42.934607+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.934607+00:00","deferred":false},{"source":"rdap","last_attempt_at":"2026-10-24T17:30:42.691861+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.691861+00:00","deferred":false},{"source":"registry","last_attempt_at":"2026-10-24T17:30:43.762477+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:43.762477+00:00","deferred":false},{"source":"regulators","last_attempt_at":"2026-10-24T17:30:43.829672+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:43.829672+00:00","deferred":false},{"source":"reviews","last_attempt_at":"2026-10-24T17:31:08.220961+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:31:08.220961+00:00","deferred":false},{"source":"safe_browsing","last_attempt_at":"2026-10-24T17:30:42.655187+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.655187+00:00","deferred":false},{"source":"social","last_attempt_at":"2026-10-24T17:31:36.184996+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:31:36.184996+00:00","deferred":false},{"source":"trustindex","last_attempt_at":"2026-10-24T17:30:45.696036+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:45.696036+00:00","deferred":false},{"source":"wayback","last_attempt_at":"2026-10-24T17:30:42.413852+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:42.413852+00:00","deferred":false},{"source":"website","last_attempt_at":"2026-10-24T17:30:43.841043+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:43.841043+00:00","deferred":false},{"source":"wikipedia","last_attempt_at":"2026-10-24T17:30:43.916180+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-24T17:30:43.916180+00:00","deferred":false}],"purchase_confidence":"HIGH","truth_score":89,"judged_score":89,"owner_proof":null,"warning":null,"customer_satisfaction":null,"judgement":{"model":null,"reason":null,"answers":{"purchase_safety":0.96,"business_legitimacy":0.8,"established_history":0.95,"identity_consistency":0.73,"independent_reputation":0.94,"real_customer_evidence":0.95},"warning_fact":null,"warning_effect":null,"enough_evidence":0.94,"customer_satisfaction":null},"points":{"dns":[{"label":"MX records","value":true},{"label":"SPF record","value":true},{"label":"DKIM key","value":true},{"label":"DMARC record","value":true},{"label":"DMARC policy","value":"reject"},{"label":"Security certificate browsers warn about","value":false},{"label":"Nameservers","value":"aldo.ns.cloudflare.com, elaine.ns.cloudflare.com"},{"label":"Address","value":"104.18.36.63, 172.64.151.193"},{"label":"Certificate issuer","value":"Google Trust Services"},{"label":"Certificate type","value":"DV"},{"label":"Certificate expires","value":"2026-12-11"}],"crux":[{"label":"Popularity among Chrome users","value":"top 50,000 sites"},{"label":"First known user traffic","value":"2021-02 or earlier"},{"label":"Months with real traffic, of the last 24","value":24},{"label":"Traffic pattern","value":"sustained"},{"label":"Rank jump in the last 12 months","value":"none"},{"label":"Rank drop in the last 12 months","value":"none"},{"label":"Popularity across the internet","value":"top 20,000 sites"}],"hibp":[{"label":"Known data breaches found","value":0}],"rdap":[{"label":"Domain age","value":"26 years"},{"label":"Domain transfer lock enabled","value":true}],"social":[{"label":"Social platforms with discovered profiles","value":["instagram"]},{"label":"Facebook page","value":null},{"label":"Instagram page","value":true},{"label":"TikTok page","value":null},{"label":"YouTube page","value":null},{"label":"LinkedIn page","value":null},{"label":"X page","value":null},{"label":"Social follower counts","value":{"total":0}},{"label":"YouTube channel","value":null}],"reviews":[{"label":"Independent review platforms","value":1},{"label":"Independent review platform rating","value":null},{"label":"Trustpilot review count","value":52651}],"wayback":[{"label":"Website archive history","value":null},{"label":"Wikipedia page","value":"yes"}],"website":[{"label":"HTTPS enabled","value":true},{"label":"Contact email or contact form available","value":null},{"label":"Contact phone number found","value":null},{"label":"Terms page found","value":true},{"label":"Contact page found","value":null},{"label":"Privacy page found","value":true},{"label":"Returns page found","value":null},{"label":"Shipping page found","value":null},{"label":"Sources agreeing on postcode","value":null}],"appstore":[{"label":"App","value":"Plenty of Fish Dating"},{"label":"App Store page","value":"https://apps.apple.com/gb/app/plenty-of-fish-dating/id389638243"},{"label":"App Store rating","value":4.1},{"label":"App Store ratings","value":274565}],"registry":[{"label":"Company found in official company register","value":null},{"label":"Registered company name","value":null},{"label":"Company status","value":null},{"label":"Company status detail","value":null},{"label":"Company age","value":null},{"label":"Registered address","value":null},{"label":"Accounts overdue","value":null},{"label":"Confirmation statement overdue","value":null},{"label":"Insolvency history","value":null},{"label":"Registered office in dispute","value":null},{"label":"Filing history consistent","value":null},{"label":"Whether registered company activity matches the website","value":null},{"label":"ICO data-protection fee payer","value":null},{"label":"Industry","value":"Internet dating industry"},{"label":"Better Business Bureau profile","value":null},{"label":"Companies House registration","value":null},{"label":"Data protection registration (ICO)","value":null},{"label":"VAT number","value":null},{"label":"Where the company is based","value":null},{"label":"Why we believe that","value":null},{"label":"Which countries the company serves","value":null},{"label":"Why we believe that","value":["it publishes pages in 11 languages"]}],"wikipedia":[{"label":"Wikipedia page about the company","value":true},{"label":"Founding year and place as the encyclopaedia states it","value":null},{"label":"Headcount as the encyclopaedia states it, with its year","value":null},{"label":"Revenue as the encyclopaedia states it, with its year","value":null},{"label":"Parent company","value":null}],"safe_browsing":[{"label":"Malware or phishing threat status","value":[]}]},"links":{"website":[{"label":"homepage","url":"https://pof.com/"},{"label":"da/terms","url":"https://pof.com/da/terms/"},{"label":"da/privacy-policy-february-2023","url":"https://pof.com/da/privacy-policy-february-2023/"}],"social":[{"label":"facebook","url":null,"followers":null,"metric":null,"via":null},{"label":"instagram","url":"https://www.instagram.com/pof_official/","followers":0,"metric":"followers","via":"search"},{"label":"x","url":null,"followers":null,"metric":null,"via":null},{"label":"linkedin","url":null,"followers":null,"metric":null,"via":null},{"label":"youtube","url":null,"followers":null,"metric":null,"via":null},{"label":"tiktok","url":null,"followers":null,"metric":null,"via":null}],"reviews":[{"label":"Trustpilot","url":"https://uk.trustpilot.com/review/pof.com"}],"wayback":[{"label":"Wikipedia","url":"https://en.wikipedia.org/wiki/Plenty_of_Fish"}]},"summary":{"icon":"https://pof.com/favicon-32x32.png?v=daa399e3ddb5a84013a65d2271840a68","kept":null,"logo":null,"site":null,"based":null,"email":null,"image":"https://www.pof.com/pofOGImage.png","offer":{"Ways to get help":{"url":"https://www.pof.com/HelpCenter/helpcenter_faq","page":"Help"},"In their own words":{"url":"https://www.pof.com/","page":"Its homepage","text":"Welcome to the Plenty of Fish dating app! We're committed to help ensure that you feel welcomed, safe and free to be yourself while online dating.","quote":true}},"phone":null,"title":"Dating on Plenty of Fish - Date, chat and match for free – POF.com","years":null,"rating":null,"serves":null,"address":null,"details":{"Sells to":"The public","Kind of seller":"Sells its own goods or services","Licensed trade":"No licence normally needed"},"reviews":52651,"category":"Dating apps and sites","domain_age":"26 years","contact_url":null,"description":"Welcome to the Plenty of Fish dating app! We're committed to help ensure that you feel welcomed, safe and free to be yourself while online dating.","final_check":["policy_about"],"address_note":null,"contact_form":null,"reviews_source":"Trustpilot","contact_unopened":null,"reviews_total":52651},"pages":{"terms":"https://pof.com/da/terms/","privacy":"https://pof.com/da/privacy-policy-february-2023/"},"answers":null,"reviews":[{"url":"https://uk.trustpilot.com/review/pof.com","found":true,"label":"Trustpilot","rating":null,"source":"reviews","reviews":52651},{"url":null,"found":false,"label":"SmartCustomer","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"G2","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Capterra","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Reviews.io","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Feefo","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Trustindex","rating":null,"source":"reviews","reviews":null},{"url":null,"found":null,"label":"Google","rating":null,"source":"reviews","reviews":null}],"breaches":[],"news":[],"youtube_video":null,"privacy":{"also":[],"points":[],"policy":"https://www.pof.com/da/privacy-policy-february-2023/","consent":"OneTrust","trackers":[{"name":"Google Analytics","text":"Counts your visits and what you look at."},{"name":"Google Tag Manager","text":"Loads other tracking tools, which may not be listed here."},{"name":"Google Ads","text":"Tracks what you do to show you Google adverts."},{"name":"Meta Pixel","text":"Tells Facebook and Instagram what you do on its site, for adverts."},{"name":"TikTok Pixel","text":"Tells TikTok what you do on its site, for adverts."},{"name":"Microsoft Advertising","text":"Tells Microsoft what you do on its site, for Bing adverts."}],"elsewhere":null},"reasons":[{"text":"Pages read: terms, privacy","source":"website"},{"text":"Domain registered 26 years ago","source":"rdap"},{"text":"No malware or phishing warnings","source":"safe_browsing"},{"text":"Trustpilot: 52,651 reviews","source":"reviews"},{"text":"Email authentication configured: SPF, DMARC (reject), DKIM","source":"dns"},{"text":"Domain is locked against transfer at the registrar","source":"rdap"},{"text":"No known company data breach","source":"hibp"},{"text":"Social presence on 1 platforms: instagram; largest audience 0 followers on instagram","source":"social"},{"text":"App Store: Plenty of Fish Dating, 4.1 average from 274,565 ratings","source":"appstore"},{"text":"Real visitor traffic in 24 of the last 24 months","source":"crux"},{"text":"Real visitors since 2021-02 or earlier","source":"crux"},{"text":"Among the 20,000 most-visited sites on the internet (Cloudflare Radar)","source":"radar"}],"concerns":[],"evidence":[{"source":"appstore","ok":true,"fetched_at":"2026-10-24T17:30:44.337227+00:00","error":null,"why":null},{"source":"bbb","ok":true,"fetched_at":"2026-10-24T17:30:43.830946+00:00","error":null,"why":null},{"source":"category","ok":true,"fetched_at":"2026-10-24T17:31:36.445768+00:00","error":null,"why":null},{"source":"charity","ok":true,"fetched_at":"2026-10-24T17:30:43.844843+00:00","error":null,"why":null},{"source":"crux","ok":true,"fetched_at":"2026-10-24T17:30:42.443285+00:00","error":null,"why":null},{"source":"dns","ok":true,"fetched_at":"2026-10-24T17:30:42.654813+00:00","error":null,"why":null},{"source":"final_check","ok":true,"fetched_at":"2026-10-24T17:31:42.497620+00:00","error":null,"why":null},{"source":"google_places","ok":null,"fetched_at":"2026-10-24T17:30:42.187246+00:00","error":null,"why":null},{"source":"hibp","ok":true,"fetched_at":"2026-10-24T17:30:42.019471+00:00","error":null,"why":null},{"source":"homepage","ok":true,"fetched_at":"2026-10-24T17:30:42.757132+00:00","error":null,"why":null},{"source":"hygiene","ok":true,"fetched_at":"2026-10-24T17:31:36.194919+00:00","error":null,"why":null},{"source":"ico","ok":false,"fetched_at":"2026-10-24T17:30:43.873524+00:00","error":null,"why":null},{"source":"news","ok":false,"fetched_at":"2026-10-24T17:30:43.863952+00:00","error":null,"why":null},{"source":"opendata","ok":true,"fetched_at":"2026-10-24T17:30:42.442721+00:00","error":null,"why":null},{"source":"places","ok":true,"fetched_at":"2026-10-24T17:30:42.442991+00:00","error":null,"why":null},{"source":"radar","ok":true,"fetched_at":"2026-10-24T17:30:42.934607+00:00","error":null,"why":null},{"source":"rdap","ok":true,"fetched_at":"2026-10-24T17:30:42.691861+00:00","error":null,"why":null},{"source":"registry","ok":true,"fetched_at":"2026-10-24T17:30:43.762477+00:00","error":null,"why":null},{"source":"regulators","ok":true,"fetched_at":"2026-10-24T17:30:43.829672+00:00","error":null,"why":null},{"source":"reviews","ok":true,"fetched_at":"2026-10-24T17:31:08.220961+00:00","error":null,"why":null},{"source":"safe_browsing","ok":true,"fetched_at":"2026-10-24T17:30:42.655187+00:00","error":null,"why":null},{"source":"social","ok":true,"fetched_at":"2026-10-24T17:31:36.184996+00:00","error":null,"why":null},{"source":"trustindex","ok":true,"fetched_at":"2026-10-24T17:30:45.696036+00:00","error":null,"why":null},{"source":"wayback","ok":true,"fetched_at":"2026-10-24T17:30:42.413852+00:00","error":null,"why":null},{"source":"website","ok":true,"fetched_at":"2026-10-24T17:30:43.841043+00:00","error":null,"why":null},{"source":"wikipedia","ok":true,"fetched_at":"2026-10-24T17:30:43.916180+00:00","error":null,"why":null}],"cost":{"gathering":0.00163,"score":0.00023,"total":0.00186},"claimed":false,"claimed_at":null,"summary_text":"We read 2 of its pages: terms and privacy. Its website address was registered 26 years ago, and is locked against transfer to someone else. It has 52,651 reviews on Trustpilot. No malware or phishing warnings found for its website. We could not find an address, an email address or a phone number.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"Pages read: terms, privacy","source":"website","plain":true},{"text":"Domain registered 26 years ago","source":"rdap","plain":true},{"text":"Trustpilot: 52,651 reviews","source":"reviews","plain":true},{"text":"No malware or phishing warnings","source":"safe_browsing","plain":true}]],["Not found","none",[{"text":"Address information was not found from our checks.","source":"registry","plain":false},{"text":"Email address information was not found from our checks.","source":"website","plain":false},{"text":"Phone number information was not found from our checks.","source":"website","plain":false}]]],"missing":[],"page":{"rows":[["Who they are","registry","Company details","building","Found: industry","good"],["Who they are","rdap","Domain registration","clock","Its website address was registered 26 years ago","good"],["Who they are","website","Website details","globe","We read 2 of its pages: terms and privacy","good"],["Reputation and track record","reviews","Customer reviews","star","52,651 reviews on Trustpilot","good"],["Reputation and track record","appstore","App Store","smartphone","Its app, Plenty of Fish Dating, is on Apple's App Store, rated 4.1 out of 5 from 274,565 ratings. App ratings are not counted as reviews.","info"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 24 of the last 24 months","info"],["Reputation and track record","wayback","Web history and authority","history","Found: wikipedia page","good"],["Reputation and track record","social","Social presence","users","It is on 1 social media platforms (Instagram); the largest audience is 0 followers on Instagram","good"],["Safety","safe_browsing","Malware and phishing","bug","No malware or phishing warnings found for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is protected: mail forged in its name is blocked","good"]],"tally":"9 clear · 2 for information","held":null,"satisfaction":[["Trustpilot","","52,651 reviews · rating not read",true],["App Store","4.1","274,565 ratings",true]],"average":null,"found":{"registry":[],"rdap":[["Its website address is locked against being transferred to someone else","good"]],"website":[],"reviews":[],"appstore":[],"crux":[["Real people have visited its website since February 2021 or earlier","good"],["It is among the 20,000 most-visited sites on the internet (Cloudflare Radar)","good"]],"wayback":[],"social":[],"safe_browsing":[],"hibp":[],"dns":[]},"provided":[],"sections":[["Positives","good",[{"text":"We read 2 of its pages: terms and privacy","source":"website"},{"text":"Its website address was registered 26 years ago","source":"rdap"},{"text":"52,651 reviews on Trustpilot","source":"reviews"},{"text":"No malware or phishing warnings found for its website","source":"safe_browsing"}]],["Not found","none",[{"text":"Address information was not found from our checks.","source":"registry"},{"text":"Email address information was not found from our checks.","source":"website"},{"text":"Phone number information was not found from our checks.","source":"website"}]]]},"answer":"Is pof.com legit and trustworthy? Truth score 89 out of 100, high truth signals: 9 of 11 public checks clear, 2 for information. Legitimacy confidence: high. Customer satisfaction: no rating found yet.","advisory":null,"citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/pof.com","assessed_at":"2026-10-24T17:31:42.769297+00:00","licence":"CC BY 4.0","licence_url":"https://creativecommons.org/licenses/by/4.0/","cite_as":"Truth Signal, pof.com: truth score 89 out of 100, legitimacy confidence High, assessed 2026-10-24, https://truthsignal.com/business/pof.com"}}