{"domain":"luma.ai","kind":"business","slug":null,"name":"Luma AI LTD","jurisdiction":"us","company_number":null,"assessed_at":"2026-10-30T15:31:00.408607+00:00","checked_at":"2026-10-30T15:30:59.998923+00:00","checking":false,"collection":[{"source":"appstore","last_attempt_at":"2026-10-30T15:29:33.280600+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:33.280600+00:00","deferred":false},{"source":"bbb","last_attempt_at":"2026-10-30T15:29:32.821206+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"category","last_attempt_at":"2026-10-30T15:30:30.072952+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:30:30.072952+00:00","deferred":false},{"source":"charity","last_attempt_at":"2026-10-30T15:29:32.805937+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:32.805937+00:00","deferred":false},{"source":"crux","last_attempt_at":"2026-10-30T15:29:30.984861+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:30.984861+00:00","deferred":false},{"source":"dns","last_attempt_at":"2026-10-30T15:29:31.081971+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:31.081971+00:00","deferred":false},{"source":"final_check","last_attempt_at":"2026-10-30T15:30:59.998923+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:30:59.998923+00:00","deferred":false},{"source":"google_places","last_attempt_at":"2026-10-30T15:29:30.838159+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"hibp","last_attempt_at":"2026-10-30T15:29:30.744078+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:30.744078+00:00","deferred":false},{"source":"homepage","last_attempt_at":"2026-10-30T15:29:31.188319+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:31.188319+00:00","deferred":false},{"source":"hygiene","last_attempt_at":"2026-10-30T15:30:29.712234+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:30:29.712234+00:00","deferred":false},{"source":"ico","last_attempt_at":"2026-10-30T15:29:32.763153+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:32.763153+00:00","deferred":false},{"source":"news","last_attempt_at":"2026-10-30T15:29:32.811050+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"opendata","last_attempt_at":"2026-10-30T15:29:30.985015+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:30.985015+00:00","deferred":false},{"source":"places","last_attempt_at":"2026-10-30T15:29:30.984594+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:30.984594+00:00","deferred":false},{"source":"radar","last_attempt_at":"2026-10-30T15:29:32.968643+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:32.968643+00:00","deferred":false},{"source":"rdap","last_attempt_at":"2026-10-30T15:29:31.351094+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:31.351094+00:00","deferred":false},{"source":"registry","last_attempt_at":"2026-10-30T15:29:32.921946+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"regulators","last_attempt_at":"2026-10-30T15:29:32.746634+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:32.746634+00:00","deferred":false},{"source":"reviews","last_attempt_at":"2026-10-30T15:29:57.787271+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:57.787271+00:00","deferred":false},{"source":"safe_browsing","last_attempt_at":"2026-10-30T15:29:31.157757+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:31.157757+00:00","deferred":false},{"source":"social","last_attempt_at":"2026-10-30T15:30:29.702697+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:30:29.702697+00:00","deferred":false},{"source":"trustindex","last_attempt_at":"2026-10-30T15:29:34.253147+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:34.253147+00:00","deferred":false},{"source":"wayback","last_attempt_at":"2026-10-30T15:29:30.932957+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:30.932957+00:00","deferred":false},{"source":"website","last_attempt_at":"2026-10-30T15:29:32.805034+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-10-30T15:29:32.805034+00:00","deferred":false},{"source":"wikipedia","last_attempt_at":"2026-10-30T15:29:31.335024+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false}],"purchase_confidence":"LOW","truth_score":39,"judged_score":39,"owner_proof":null,"warning":null,"customer_satisfaction":null,"judgement":{"model":null,"reason":null,"answers":{"purchase_safety":0.64,"business_legitimacy":0.22,"established_history":0.65,"identity_consistency":0.48,"independent_reputation":0.3,"real_customer_evidence":0.04},"warning_fact":null,"warning_effect":null,"enough_evidence":0.4,"customer_satisfaction":null},"points":{"dns":[{"label":"MX records","value":true},{"label":"SPF record","value":true},{"label":"DKIM key","value":null},{"label":"DMARC record","value":true},{"label":"DMARC policy","value":"none"},{"label":"Security certificate browsers warn about","value":false},{"label":"Nameservers","value":"ns37.domaincontrol.com, ns38.domaincontrol.com"},{"label":"Address","value":"216.150.1.1"},{"label":"Certificate issuer","value":"Let's Encrypt"},{"label":"Certificate type","value":"DV"},{"label":"Certificate expires","value":"2026-11-28"}],"crux":[{"label":"Popularity among Chrome users","value":"top 1,000,000 sites"},{"label":"First known user traffic","value":"2024-07"},{"label":"Months with real traffic, of the last 24","value":19},{"label":"Traffic pattern","value":"established"},{"label":"Rank jump in the last 12 months","value":"none"},{"label":"Rank drop in the last 12 months","value":"none"}],"hibp":[{"label":"Known data breaches found","value":0}],"rdap":[{"label":"Domain age","value":"5 years"},{"label":"Domain transfer lock enabled","value":null}],"social":[{"label":"Social platforms with discovered profiles","value":["x"]},{"label":"Facebook page","value":null},{"label":"Instagram page","value":null},{"label":"TikTok page","value":null},{"label":"YouTube page","value":null},{"label":"LinkedIn page","value":null},{"label":"X page","value":true},{"label":"Social follower counts","value":{"total":117}},{"label":"YouTube channel","value":null}],"reviews":[{"label":"Independent review platforms","value":null},{"label":"Independent review platform rating","value":null},{"label":"Independent review platform review count","value":null}],"wayback":[{"label":"Website archive history","value":null}],"website":[{"label":"HTTPS enabled","value":true},{"label":"Contact email or contact form available","value":true},{"label":"Contact phone number found","value":null},{"label":"Terms page found","value":true},{"label":"Contact page found","value":null},{"label":"Privacy page found","value":true},{"label":"Returns page found","value":null},{"label":"Shipping page found","value":null},{"label":"Sources agreeing on postcode","value":null}],"registry":[{"label":"Company found in official company register","value":null},{"label":"Registered company name","value":null},{"label":"Company status","value":null},{"label":"Company status detail","value":null},{"label":"Company age","value":null},{"label":"Registered address","value":null},{"label":"Accounts overdue","value":null},{"label":"Confirmation statement overdue","value":null},{"label":"Insolvency history","value":null},{"label":"Registered office in dispute","value":null},{"label":"Filing history consistent","value":null},{"label":"Whether registered company activity matches the website","value":null},{"label":"ICO data-protection fee payer","value":null},{"label":"Better Business Bureau profile","value":null},{"label":"Companies House registration","value":"N/A, not a UK company"},{"label":"Data protection registration (ICO)","value":"N/A, not a UK company"},{"label":"VAT number","value":"N/A"},{"label":"Where the company is based","value":"US"},{"label":"Why we believe that","value":["its terms are governed by the laws of New York"]},{"label":"Which countries the company serves","value":["US"]},{"label":"Why we believe that","value":["$ prices on its homepage"]}],"wikipedia":[{"label":"Wikipedia page about the company","value":null},{"label":"Founding year and place as the encyclopaedia states it","value":null},{"label":"Headcount as the encyclopaedia states it, with its year","value":null},{"label":"Revenue as the encyclopaedia states it, with its year","value":null},{"label":"Parent company","value":null}],"safe_browsing":[{"label":"Malware or phishing threat status","value":[]}]},"links":{"website":[{"label":"homepage","url":"https://luma.ai/"},{"label":"privacy-policy","url":"https://luma.ai/privacy-policy"},{"label":"terms-and-conditions","url":"https://luma.ai/terms-and-conditions"}],"social":[{"label":"facebook","url":null,"followers":null,"metric":null,"via":null},{"label":"instagram","url":null,"followers":null,"metric":null,"via":null},{"label":"x","url":"https://x.com/luma_official_","followers":117,"metric":"followers","via":"search"},{"label":"linkedin","url":null,"followers":null,"metric":null,"via":null},{"label":"youtube","url":null,"followers":null,"metric":null,"via":null},{"label":"tiktok","url":null,"followers":null,"metric":null,"via":null}]},"summary":{"icon":"https://luma.ai/icon.svg","kept":null,"logo":null,"site":null,"based":"US","email":"help@luma.ai","image":"https://luma.ai/opengraph-image","offer":{"In their own words":{"url":"https://luma.ai/","page":"Its homepage","text":"Create AI videos from text or images, generate photos, and edit with multiple models and ready-made templates. See the exact credit cost before you create.","quote":true}},"phone":null,"title":"Luma AI: AI Video Generator from Text & Images","years":null,"rating":null,"serves":["US"],"address":null,"details":{"Sells to":"The public","Kind of seller":"Sells its own goods or services","Licensed trade":"No licence normally needed"},"reviews":null,"category":"AI tools","domain_age":"5 years","contact_url":null,"description":"Create AI videos from text or images, generate photos, and edit with multiple models and ready-made templates. See the exact credit cost before you create.","final_check":null,"address_note":null,"contact_form":null,"reviews_source":null,"contact_unopened":null,"reviews_total":null},"pages":{"terms":"https://luma.ai/terms-and-conditions","privacy":"https://luma.ai/privacy-policy"},"answers":null,"reviews":[{"url":null,"found":false,"label":"Trustpilot","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"SmartCustomer","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"G2","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Capterra","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Reviews.io","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Feefo","rating":null,"source":"reviews","reviews":null},{"url":null,"found":false,"label":"Trustindex","rating":null,"source":"reviews","reviews":null},{"url":null,"found":null,"label":"Google","rating":null,"source":"reviews","reviews":null}],"breaches":[],"news":[],"youtube_video":null,"privacy":null,"reasons":[{"text":"Pages read: terms, privacy","source":"website"},{"text":"Domain registered 5 years ago","source":"rdap"},{"text":"Social presence on 1 platforms: x; largest audience 117 followers on x","source":"social"},{"text":"Support email: help@luma.ai","source":"website"},{"text":"Email authentication configured: SPF, DMARC (none)","source":"dns"},{"text":"No known company data breach","source":"hibp"},{"text":"No malware or phishing warnings","source":"safe_browsing"},{"text":"No review platform page found","source":"reviews"},{"text":"Real visitor traffic in 19 of the last 24 months","source":"crux"},{"text":"Real visitors since 2024-07","source":"crux"}],"concerns":[{"text":"DMARC policy is none: spoofed mail is reported, not rejected","source":"dns"}],"evidence":[{"source":"appstore","ok":true,"fetched_at":"2026-10-30T15:29:33.280600+00:00","error":null,"why":null},{"source":"bbb","ok":false,"fetched_at":"2026-10-30T15:29:32.821206+00:00","error":null,"why":null},{"source":"category","ok":true,"fetched_at":"2026-10-30T15:30:30.072952+00:00","error":null,"why":null},{"source":"charity","ok":true,"fetched_at":"2026-10-30T15:29:32.805937+00:00","error":null,"why":null},{"source":"crux","ok":true,"fetched_at":"2026-10-30T15:29:30.984861+00:00","error":null,"why":null},{"source":"dns","ok":true,"fetched_at":"2026-10-30T15:29:31.081971+00:00","error":null,"why":null},{"source":"final_check","ok":true,"fetched_at":"2026-10-30T15:30:59.998923+00:00","error":null,"why":null},{"source":"google_places","ok":null,"fetched_at":"2026-10-30T15:29:30.838159+00:00","error":null,"why":null},{"source":"hibp","ok":true,"fetched_at":"2026-10-30T15:29:30.744078+00:00","error":null,"why":null},{"source":"homepage","ok":true,"fetched_at":"2026-10-30T15:29:31.188319+00:00","error":null,"why":null},{"source":"hygiene","ok":true,"fetched_at":"2026-10-30T15:30:29.712234+00:00","error":null,"why":null},{"source":"ico","ok":true,"fetched_at":"2026-10-30T15:29:32.763153+00:00","error":null,"why":null},{"source":"news","ok":false,"fetched_at":"2026-10-30T15:29:32.811050+00:00","error":null,"why":null},{"source":"opendata","ok":true,"fetched_at":"2026-10-30T15:29:30.985015+00:00","error":null,"why":null},{"source":"places","ok":true,"fetched_at":"2026-10-30T15:29:30.984594+00:00","error":null,"why":null},{"source":"radar","ok":true,"fetched_at":"2026-10-30T15:29:32.968643+00:00","error":null,"why":null},{"source":"rdap","ok":true,"fetched_at":"2026-10-30T15:29:31.351094+00:00","error":null,"why":null},{"source":"registry","ok":null,"fetched_at":"2026-10-30T15:29:32.921946+00:00","error":null,"why":null},{"source":"regulators","ok":true,"fetched_at":"2026-10-30T15:29:32.746634+00:00","error":null,"why":null},{"source":"reviews","ok":true,"fetched_at":"2026-10-30T15:29:57.787271+00:00","error":null,"why":null},{"source":"safe_browsing","ok":true,"fetched_at":"2026-10-30T15:29:31.157757+00:00","error":null,"why":null},{"source":"social","ok":true,"fetched_at":"2026-10-30T15:30:29.702697+00:00","error":null,"why":null},{"source":"trustindex","ok":true,"fetched_at":"2026-10-30T15:29:34.253147+00:00","error":null,"why":null},{"source":"wayback","ok":true,"fetched_at":"2026-10-30T15:29:30.932957+00:00","error":null,"why":null},{"source":"website","ok":true,"fetched_at":"2026-10-30T15:29:32.805034+00:00","error":null,"why":null},{"source":"wikipedia","ok":null,"fetched_at":"2026-10-30T15:29:31.335024+00:00","error":null,"why":null}],"cost":{"gathering":0.00133,"score":0.00012,"total":0.00145},"claimed":false,"claimed_at":null,"summary_text":"We read 2 of its pages: terms and privacy. Its website address was registered 5 years ago. It is on one social media platform (X), with 117 followers. We could not find an archive history for its website, a customer rating, an address or a phone number.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"Pages read: terms, privacy","source":"website","plain":true},{"text":"Domain registered 5 years ago","source":"rdap","plain":true},{"text":"Social presence on 1 platforms: x; largest audience 117 followers on x","source":"social","plain":true}]],["Not found","none",[{"text":"Web history and authority information was not found from our checks.","source":"wayback","plain":false},{"text":"Reviews information was not found from our checks.","source":"reviews","plain":false},{"text":"Address information was not found from our checks.","source":"registry","plain":false},{"text":"Phone number information was not found from our checks.","source":"website","plain":false}]]],"missing":[],"page":{"rows":[["Who they are","registry","Company details","building","Based in the US; serves the US","info"],["Who they are","rdap","Domain registration","clock","Its website address was registered 5 years ago","good"],["Who they are","website","Website details","globe","We read 2 of its pages: terms and privacy","good"],["Reputation and track record","reviews","Customer reviews","star","We found no page for it on any review website, such as Trustpilot","info"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 19 of the last 24 months","info"],["Reputation and track record","wayback","Web history and authority","history","nothing known","none"],["Reputation and track record","social","Social presence","users","It is on 1 social media platforms (X); the largest audience is 117 followers on X","good"],["Safety","safe_browsing","Malware and phishing","bug","No malware or phishing warnings found for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is only partly protected: mail forged in its name is reported but not blocked","good"]],"tally":"6 clear · 1 not found · 3 for information","held":null,"satisfaction":[],"average":null,"found":{"registry":[],"rdap":[],"website":[["Company contact email is available","good"]],"reviews":[],"crux":[["Real people have visited its website since July 2024","good"]],"wayback":[],"social":[],"safe_browsing":[],"hibp":[],"dns":[["Its email identifies its real senders, but mail forged in its name is not blocked","good"]]},"provided":[],"sections":[["Positives","good",[{"text":"We read 2 of its pages: terms and privacy","source":"website"},{"text":"Its website address was registered 5 years ago","source":"rdap"},{"text":"It is on 1 social media platforms (X); the largest audience is 117 followers on X","source":"social"}]],["Not found","none",[{"text":"Web history and authority information was not found from our checks.","source":"wayback"},{"text":"Reviews information was not found from our checks.","source":"reviews"},{"text":"Address information was not found from our checks.","source":"registry"},{"text":"Phone number information was not found from our checks.","source":"website"}]]]},"answer":"Is luma.ai legit and trustworthy? Truth score 39 out of 100, low truth signals: 6 of 10 public checks clear, 1 not found, 3 for information. Legitimacy confidence: low. Customer satisfaction: not enough reviews to say.","advisory":null,"citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/luma.ai","assessed_at":"2026-10-30T15:31:00.408607+00:00","licence":"CC BY 4.0","licence_url":"https://creativecommons.org/licenses/by/4.0/","cite_as":"Truth Signal, Luma AI: truth score 39 out of 100, legitimacy confidence Low, assessed 2026-10-30, https://truthsignal.com/business/luma.ai"}}