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- Lovehoney™ Official

# lovehoney.co.uk

Markdown: [Snapshot](https://truthsignal.com/business/lovehoney.co.uk/snapshot.md) [Full report](https://truthsignal.com/business/lovehoney.co.uk/report.md)

## Website

lovehoney.co.uk

Lovehoney™ Official | Shop Adult Sex Toys and Lingerie Lovehoney is the UK's most popular online shop for buying adult toys and sexy lingerie discreetly online. Free delivery available, free returns and 1 year product guarantee

Checked on 12 Nov 2026, 21:44 Unclaimed

Own this business? Claim it now and get instant access to analytics, insights and further ways to improve your truth score.

## Truth score

Truth score 78 out of 100, High truth signals. Customer satisfaction: insufficient evidence

78 / 100

High truth signals

## Business details

Category: Sexual wellness

Founded: 2002

Places to visit: 2 offices Bath

Sells: Physical goods

Sells to: The public

Kind of seller: Sells its own goods or services

Licensed trade: No licence normally needed

Domain age: 24 years

Address: [100 Locksbrook Road, Bath](https://www.google.com/maps/search/?api=1&query=100%20Locksbrook%20Road%2C%20Bath)

Email address: Not found

Phone number: [+44 333 103 6969](tel:+44%20333%20103%206969)

Contact page: Not found

Website: [lovehoney.co.uk](https://lovehoney.co.uk/?utm_source=truthsignal.com&utm_medium=referral)

Social media: Not found

## Customer reviews, accreditations and complaints

Site Reviews Rating

[SmartCustomer](https://www.smartcustomer.com/reviews/lovehoney.co.uk) · Read 12 November 2026 · 1 reviews · 3.0 out of 5 stars

[Reviews.io](https://www.reviews.io/company-reviews/store/lovehoney-co-uk) · Read 12 November 2026 · 1 reviews · 5.0 out of 5 stars

Total 2 3.6 out of 5 stars

Trustpilot reviews are not included in this assessment. This business also has a [Trustpilot page](https://uk.trustpilot.com/review/www.lovehoney.co.uk), which may contain additional customer reviews. We recommend checking these alongside the reviews shown here.

Customer satisfaction Insufficient evidence · From 2 reviews on 2 independent review sites

App experience Insufficient evidence · No app ratings found

## Summary

Is lovehoney.co.uk legit and trustworthy? Truth score 78 out of 100, high truth signals: 8 public checks clear, 1 not found, 1 for information. Legitimacy confidence: high. App experience: insufficient evidence. Customer satisfaction: insufficient evidence.

We read its privacy page. Its website address was registered 24 years ago. Customers have left 1 reviews on Reviews.io, averaging 5.0 stars out of 5. No malware or phishing warnings found for its website. We could not find social media profiles or an email address.

### Positives

- We read its privacy page.
- Its website address was registered 24 years ago.
- A not fully established independent reputation · 1 reviews on [Reviews.io](https://www.reviews.io/company-reviews/store/lovehoney-co-uk), rated 5.0 stars out of 5.
- No malware or phishing warnings found for its website.

### Not found

- Social presence information was not found from our checks.
- Email address information was not found from our checks.

Our technical team has been informed.

Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.

### What they offer

Lovehoney is the UK's most popular online shop for buying adult toys and sexy lingerie discreetly online. Free delivery available, free returns and 1 year product guarantee

— Lovehoney™ Official, in their own words

Where to find them

Places: 2 offices · 1 town · 1 with no town given

- Bath 1

Sources [OpenStreetMap](https://www.openstreetmap.org/copyright) [Its homepage](https://lovehoney.co.uk/)

### How to check if lovehoney.co.uk is legit

To check if lovehoney.co.uk is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews (where buyers leave praise and complaints), visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about lovehoney.co.uk; open a row to see the facts and the source to check them yourself. Step by step: [how to know if a shopping site is legit](https://truthsignal.com/guides/how-to-know-if-a-shopping-site-is-legit).

### Who they are

Company details Founded in 2002 (Wikipedia)

- Registered with the Information Commissioner's Office (ICO) to handle personal data

Country

Where the company is based: Not stated with its address

Which countries the company serves: Australia, Canada, UK, Ireland, New Zealand, US

Why we believe that: its address ends .uk, £ prices on its homepage, it publishes pages for 6 countries (hreflang), its structured data names the area it serves

Registration

Data protection registration (ICO): Registered, number Z7988912

Companies House register

ICO data-protection fee payer: Yes

From Wikipedia

Founded: 2002

Sources [Wikipedia](https://en.wikipedia.org/wiki/Lovehoney) [ICO register entry](https://ico.org.uk/ESDWebPages/Entry/Z7988912)

Domain registration Its website address was registered 24 years ago

Domain age: 24 years

Sources [ICANN Lookup](https://lookup.icann.org/en/lookup?name=lovehoney.co.uk)

Website details We read its privacy page

HTTPS enabled: Yes

Contact phone number found: [+44 333 103 6969](tel:+443331036969)

Contact page linked: Yes

Hosting company: Akamai Technologies, Inc.

Sources [Homepage](https://lovehoney.co.uk/) [Privacy page](https://lovehoney.co.uk/privacy.html)

Search engines and AI Blocks automated visitors: its bot protection turned us away

Which search engines and AI tools its robots.txt file lets read the website. Search engines list it in results; AI training tools learn from it; AI answer tools read it to answer someone’s question.

Search engines

All blocked

Google Search: Blocked by its bot protection Googlebot

Bing: Blocked by its bot protection Bingbot

AI training

All blocked

OpenAI: Blocked by its bot protection GPTBot

Anthropic: Blocked by its bot protection ClaudeBot

Google AI: Blocked by its bot protection Google-Extended

Apple AI: Blocked by its bot protection Applebot-Extended

Common Crawl: Blocked by its bot protection CCBot

Meta: Blocked by its bot protection meta-externalagent

ByteDance (TikTok): Blocked by its bot protection Bytespider

AI answers

All blocked

ChatGPT search: Blocked by its bot protection OAI-SearchBot

ChatGPT: Blocked by its bot protection ChatGPT-User

Claude search: Blocked by its bot protection Claude-SearchBot

Claude: Blocked by its bot protection Claude-User

Perplexity: Blocked by its bot protection PerplexityBot

Sources [robots.txt](https://lovehoney.co.uk/robots.txt)

### Reputation and track record

Customer reviews, accreditations and complaints 2 reviews across 2 platforms, rated 3.0 to 5.0 out of 5

Platform · Rating · Reviews

[Trustpilot](https://uk.trustpilot.com/review/www.lovehoney.co.uk) · Unknown · Unknown

[SmartCustomer](https://www.smartcustomer.com/reviews/lovehoney.co.uk) · 3.0 out of 5 stars · 1

[Reviews.io](https://www.reviews.io/company-reviews/store/lovehoney-co-uk) · 5.0 out of 5 stars · 1

Total · 3.6 out of 5 stars · 2

Visitor traffic Real people visited its website in 24 of the last 24 months

- Real people have visited its website since February 2021 or earlier
- It is among the 100,000 most-visited sites on the internet (Cloudflare Radar)

Monthly visitor data

Popularity among Chrome users: top 50,000 sites

First known user traffic: Feb 2021 or earlier

Months with real traffic, of the last 24: 24

Traffic pattern: sustained

Rank jump in the last 12 months: none

Rank drop in the last 12 months: none

Cloudflare Radar

Popularity across the internet: top 100,000 sites

Where its visitors are

Share of people looking up lovehoney.co.uk, by country, over the last 2 days.

- Over 50%
- 5 to 50%
- 1 to 5%
- 0.2 to 1%
- Under 0.2%
- None seen

- 1 Germany 36.8%
- 2 United Kingdom 19.9%
- 3 United States 8.3%
- 4 India 4.4%
- 5 Vietnam 3.7%
- 6 Hungary 3.3%
- 7 Brazil 1.8%
- 8 Indonesia 1.5%
- 9 Thailand 1.3%
- 10 Colombia 1.1%

Top 10 of 55 countries.

Sources [Chrome UX Report](https://developer.chrome.com/docs/crux) [Cloudflare Radar](https://radar.cloudflare.com/domains/domain/lovehoney.co.uk)

Web history and authority The Internet Archive first saved a copy of its website 24 years ago

Website archive history: 24 years

Sources [First archived copy](https://web.archive.org/web/20020531/lovehoney.co.uk)

Social presence We could not check how big its social media following is: the check ran out of time.

### What data this site collects about you

What its privacy policy says We found this business stores and uses your data

May make automated decisions or build a profile about you.: “If the chatbot offers personalized shopping recommendations, this may involve limited profiling based on your previous interactions or user behaviour.”

Has a data protection officer you can contact.: “You may also contact our Data Protection Officer (DPO) by emailing privacy@lovehoneygroup.com or by post at the addresses below.” privacy@lovehoneygroup.com

Source [Its privacy policy](https://lovehoney.co.uk/privacy.html)

Tracking tools on its homepage Google Analytics

Named in its homepage's code when we read it. Others may load later, so this list may not be complete.

Google Analytics: Counts your visits and what you look at.

Uses OneTrust to ask which cookies you allow.

Source [Its homepage](https://lovehoney.co.uk/)

### Safety

Malware and phishing No malware or phishing warnings found for its website This check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one.

Malware or phishing threat status: None found

Sources [Google Web Risk](https://docs.cloud.google.com/web-risk/docs/advisory)

Data breach history No known data breach involving the company

Known data breaches found: 0

Sources [Have I Been Pwned](https://haveibeenpwned.com/)

Domain and email security Its email is protected: mail forged in its name is blocked

Email

MX records: Yes

SPF record: Yes

DKIM key: Yes

DMARC record: Yes

DMARC policy: reject

Certificate

Security certificate browsers warn about: No

Certificate issuer: DigiCert Inc

Certificate type: OV

Certificate expires: 26 May 2027

Hosting

Nameservers: a1-144.akam.net
a13-67.akam.net
a20-64.akam.net
a22-65.akam.net
a8-66.akam.net
a9-67.akam.net

Address: 23.49.166.118

Sources [Its DNS records](https://dns.google/query?name=lovehoney.co.uk&rr_type=TXT)

### Proof of ownership

What the business has done to prove it runs this website. Each proof adds points to its truth score, up to 5. A proof it has not added is never counted against it.

DNS record Not added yet +3 possible

What we check: A record the business adds in its domain's settings. Only someone who runs the website can add one.

When we check: On every check. The points stay only while the record is there.

Points: 0 of 3 added

Source lovehoney.co.uk's DNS records

Run lovehoney.co.uk? Add the record and 3 points are added to its truth score. [Prove you run this website](https://truthsignal.com/claim/lovehoney.co.uk)

Email at its own domain Not added yet +1 possible

What we check: That someone at the business has confirmed an email address at its own website's domain.

When we check: When the address is confirmed. It counts from then on.

Points: 0 of 1 added

Source Truth Signal's own records

Run lovehoney.co.uk? Confirm an email address at the domain and 1 point is added to its truth score. [Prove you run this website](https://truthsignal.com/claim/lovehoney.co.uk)

Lets our checker read it Not added yet +1 possible

What we check: That its robots.txt file names our checker, TruthSignal, and lets it read the whole website.

When we check: On every check. The point stays only while the file allows it.

Points: 0 of 1 added

Source lovehoney.co.uk/robots.txt

Run lovehoney.co.uk? Let our checker read the whole website and 1 point is added to its truth score. [Prove you run this website](https://truthsignal.com/claim/lovehoney.co.uk)

Points added to its truth score 0 of 5

Is this your business? Get the code to show this score on your website

<a href="https://truthsignal.com/business/lovehoney.co.uk" title="See the full Truth Signal report on lovehoney.co.uk"> <img src="https://truthsignal.com/business/lovehoney.co.uk/badge.svg" alt="Truth Signal truth score for lovehoney.co.uk" width="210" height="56" style="border:0" loading="lazy" decoding="async"> </a>

The badge always shows your latest score and links to your full report.

Something wrong on this report? [Dispute this page](https://truthsignal.com/contact?dispute=lovehoney.co.uk). Tell us which row or warning is wrong and why. A person checks it against its source and replies by email; the report stays as it is until then.

### Change over time

- Truth score
- Social Followers
- Data points

[Register / log in to view](https://truthsignal.com/login?to=/business/lovehoney.co.uk%23change)

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## Past reports

The report as it read each month, newest first:

- 2026-11: truth score 78, High: https://truthsignal.com/business/lovehoney.co.uk/report/2026-11.md

## How the customers' Total rating is worked out

Bayesian average: 7 reviews at 3.5 stars added, so a few reviews move it less. The 7 added reviews at 3.5 stars are the weighting Trustpilot publishes for its TrustScore. With this business's figures:

(7 × 3.5 + 3 × 1 (SmartCustomer) + 5 × 1 (Reviews.io)) ÷ (7 + 2) = 3.6, to one decimal place

## Cite

Truth Signal, Lovehoney™ Official: truth score 78 out of 100, legitimacy confidence High, assessed 2026-11-12, https://truthsignal.com/business/lovehoney.co.uk. Licence Truth Signal terms: free to read and quote with a link back; bulk copying, data sets, resale, white-label and model training need the paid API plan (https://truthsignal.com/terms). The same report as JSON: https://truthsignal.com/business/lovehoney.co.uk.json
