{"domain":"lilyandroo.com","kind":"business","slug":null,"name":"LILY &amp; ROO","jurisdiction":"gb","company_number":null,"assessed_at":"2026-11-11T04:07:11.766445+00:00","checked_at":"2026-11-11T04:07:11.501502+00:00","checking":false,"collection":[{"source":"appstore","last_attempt_at":"2026-11-11T04:06:54.352992+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:54.352992+00:00","deferred":false},{"source":"bbb","last_attempt_at":"2026-11-11T04:06:54.779978+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:54.779978+00:00","deferred":false},{"source":"category","last_attempt_at":"2026-11-11T04:06:51.205522+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:51.205522+00:00","deferred":false},{"source":"charity","last_attempt_at":"2026-11-11T04:06:53.911860+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:53.911860+00:00","deferred":false},{"source":"crux","last_attempt_at":"2026-11-11T04:06:50.678781+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.678781+00:00","deferred":false},{"source":"dns","last_attempt_at":"2026-11-11T04:06:50.865235+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.865235+00:00","deferred":false},{"source":"final_check","last_attempt_at":"2026-11-11T04:07:11.501502+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:07:11.501502+00:00","deferred":false},{"source":"hibp","last_attempt_at":"2026-11-11T04:06:50.138190+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.138190+00:00","deferred":false},{"source":"homepage","last_attempt_at":"2026-11-11T04:06:50.971286+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.971286+00:00","deferred":false},{"source":"hygiene","last_attempt_at":"2026-11-11T04:06:54.296635+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:54.296635+00:00","deferred":false},{"source":"ico","last_attempt_at":"2026-11-11T04:06:54.300957+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false},{"source":"opendata","last_attempt_at":"2026-11-11T04:06:50.717974+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.717974+00:00","deferred":false},{"source":"places","last_attempt_at":"2026-11-11T04:06:50.634598+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.634598+00:00","deferred":false},{"source":"radar","last_attempt_at":"2026-11-11T04:06:53.003496+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:53.003496+00:00","deferred":false},{"source":"rdap","last_attempt_at":"2026-11-11T04:06:50.933459+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.933459+00:00","deferred":false},{"source":"registry","last_attempt_at":"2026-11-11T04:06:54.285299+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:54.285299+00:00","deferred":false},{"source":"regulators","last_attempt_at":"2026-11-11T04:06:53.633831+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:53.633831+00:00","deferred":false},{"source":"reviews","last_attempt_at":"2026-11-11T04:06:55.548647+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:55.548647+00:00","deferred":false},{"source":"safe_browsing","last_attempt_at":"2026-11-11T04:06:50.914985+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.914985+00:00","deferred":false},{"source":"social","last_attempt_at":"2026-11-11T04:06:54.172850+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:54.172850+00:00","deferred":false},{"source":"trustindex","last_attempt_at":"2026-11-11T04:06:55.402393+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:55.402393+00:00","deferred":false},{"source":"wayback","last_attempt_at":"2026-11-11T04:06:50.620032+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:50.620032+00:00","deferred":false},{"source":"website","last_attempt_at":"2026-11-11T04:06:54.075557+00:00","last_attempt_ok":true,"last_attempt_error":null,"last_success_at":"2026-11-11T04:06:54.075557+00:00","deferred":false},{"source":"wikipedia","last_attempt_at":"2026-11-11T04:06:51.276312+00:00","last_attempt_ok":false,"last_attempt_error":null,"last_success_at":null,"deferred":false}],"purchase_confidence":"MEDIUM","truth_score":62,"judged_score":62,"owner_proof":{"points":0,"max":5,"on_hold":false,"proofs":[{"proof":"dns","name":"DNS record","status":"possible","points":3},{"proof":"email","name":"Email at its own domain","status":"possible","points":1},{"proof":"robots","name":"Lets our checker read it","status":"possible","points":1}]},"warning":null,"customer_satisfaction":null,"judgement":{"model":null,"reason":null,"answers":{"purchase_safety":0.92,"business_legitimacy":0.44,"established_history":0.86,"identity_consistency":0.49,"independent_reputation":0.43,"real_customer_evidence":0.57},"warning_fact":null,"warning_effect":null,"enough_evidence":0.8,"customer_satisfaction":null},"points":{"dns":[{"label":"MX records","value":true},{"label":"SPF record","value":true},{"label":"DKIM key","value":true},{"label":"DMARC record","value":true},{"label":"DMARC policy","value":"none"},{"label":"Security certificate browsers warn about","value":false},{"label":"Nameservers","value":"ns-1294.awsdns-33.org, ns-1626.awsdns-11.co.uk, ns-353.awsdns-44.com, ns-534.awsdns-02.net"},{"label":"Address","value":"23.227.38.65"},{"label":"Certificate issuer","value":"Let's Encrypt"},{"label":"Certificate type","value":"DV"},{"label":"Certificate expires","value":"2026-12-28"}],"crux":[{"label":"Popularity among Chrome users","value":"top 500,000 sites"},{"label":"First known user traffic","value":"2021-02 or earlier"},{"label":"Months with real traffic, of the last 24","value":24},{"label":"Traffic pattern","value":"sustained"},{"label":"Rank jump in the last 12 months","value":"none"},{"label":"Rank drop in the last 12 months","value":"none"}],"hibp":[{"label":"Known data breaches found","value":0}],"rdap":[{"label":"Domain age","value":"10 years"},{"label":"Domain transfer lock enabled","value":true}],"social":[{"label":"Social platforms with discovered profiles","value":["facebook","instagram","tiktok"]},{"label":"Facebook page","value":true},{"label":"Instagram page","value":true},{"label":"TikTok page","value":true},{"label":"YouTube page","value":null},{"label":"LinkedIn page","value":null},{"label":"X page","value":null},{"label":"Social follower counts","value":{"total":167061}},{"label":"YouTube channel","value":null}],"reviews":[{"label":"Independent review platforms","value":null},{"label":"Independent review platform rating","value":null},{"label":"Independent review platform review count","value":null}],"wayback":[{"label":"Website archive history","value":null}],"website":[{"label":"HTTPS enabled","value":true},{"label":"Contact email or contact form available","value":true},{"label":"Contact phone number found","value":null},{"label":"Terms page found","value":true},{"label":"Contact page found","value":true},{"label":"Privacy page found","value":true},{"label":"Returns page found","value":true},{"label":"Shipping page found","value":true},{"label":"Sources agreeing on postcode","value":null},{"label":"Hosting company","value":"Shopify, Inc."}],"registry":[{"label":"Company found in official company register","value":null},{"label":"Registered company name","value":null},{"label":"Company status","value":null},{"label":"Company status detail","value":null},{"label":"Company age","value":null},{"label":"Registered address","value":null},{"label":"Accounts overdue","value":null},{"label":"Confirmation statement overdue","value":null},{"label":"Insolvency history","value":null},{"label":"Registered office in dispute","value":null},{"label":"Filing history consistent","value":null},{"label":"Whether registered company activity matches the website","value":null},{"label":"ICO data-protection fee payer","value":null},{"label":"Better Business Bureau profile","value":"Not found"},{"label":"Companies House registration","value":null},{"label":"Data protection registration (ICO)","value":null},{"label":"VAT number","value":"GB310275839"},{"label":"Where the company is based","value":"UK"},{"label":"Why we believe that","value":["the site's structured data states its country","its legal pages give an address in United Kingdom","its terms are governed by the laws of United Kingdom","its postcode is a UK postcode"]},{"label":"Which countries the company serves","value":["Australia","Canada","UK","Ireland"]},{"label":"Why we believe that","value":["£ prices on its homepage","its delivery page says it ships to the UK","its delivery page says it ships to Ireland","its delivery page says it ships to Canada","its delivery page says it ships to Australia"]}],"wikipedia":[{"label":"Wikipedia page about the company","value":null},{"label":"Founding year and place as the encyclopaedia states it","value":null},{"label":"Headcount as the encyclopaedia states it, with its year","value":null},{"label":"Revenue as the encyclopaedia states it, with its year","value":null},{"label":"Parent company","value":null}],"safe_browsing":[{"label":"Malware or phishing threat status","value":[]}]},"links":{"website":[{"label":"homepage","url":"https://lilyandroo.com/"},{"label":"pages/contact-form","url":"https://lilyandroo.com/pages/contact-form"},{"label":"pages/about","url":"https://lilyandroo.com/pages/about"},{"label":"policies/refund-policy","url":"https://lilyandroo.com/policies/refund-policy"},{"label":"policies/shipping-policy","url":"https://lilyandroo.com/policies/shipping-policy"},{"label":"policies/terms-of-service","url":"https://lilyandroo.com/policies/terms-of-service"},{"label":"policies/privacy-policy","url":"https://lilyandroo.com/policies/privacy-policy"}],"safe_browsing":[{"label":"Google Web Risk","url":"https://docs.cloud.google.com/web-risk/docs/advisory"}],"social":[{"label":"facebook","url":"https://www.facebook.com/lilyandrooldn","followers":14861,"metric":"followers","via":"site"},{"label":"instagram","url":"https://instagram.com/lilyandrooldn","followers":89000,"metric":"followers","via":"site"},{"label":"x","url":null,"followers":null,"metric":null,"via":null},{"label":"linkedin","url":null,"followers":null,"metric":null,"via":null},{"label":"youtube","url":null,"followers":null,"metric":null,"via":null},{"label":"tiktok","url":"https://www.tiktok.com/@lilyandrooldn","followers":63200,"metric":"followers","via":"site"}],"reviews":[{"label":"Trustpilot","url":"https://www.trustpilot.com/review/lilyandroo.com"}]},"summary":{"icon":"https://lilyandroo.com/cdn/shop/files/Favicon_2025.png?v=1750154063&width=96","kept":null,"logo":null,"site":null,"based":"GB","email":"info@lilyandroo.com","image":"https://truthsignal.com/business/lilyandroo.com/screenshot?v=1794370446","offer":{"In their own words":{"url":"https://lilyandroo.com/","page":"Its homepage","text":"Discover elegant jewellery handmade in London. Explore our beautiful range of earrings, necklaces, bracelets, rings, wedding jewellery and pearl jewellery.","quote":true}},"phone":null,"title":"LILY & ROO | Stunning Pearl, Wedding and Personalised Jewellery","years":null,"rating":null,"serves":["AU","CA","GB","IE"],"address":"49 Clarendon Road, Watford, WD17 1HP","details":{"Sells":"Physical goods","Sells to":"The public","Kind of seller":"Sells its own goods or services","Licensed trade":"No licence normally needed"},"reviews":null,"category":"Jewellery and watches","domain_age":"10 years","contact_url":"https://lilyandroo.com/pages/contact-form","description":"Discover elegant jewellery handmade in London. Explore our beautiful range of earrings, necklaces, bracelets, rings, wedding jewellery and pearl jewellery.","final_check":null,"address_note":null,"contact_form":false,"reviews_source":null,"website_filled":null,"contact_unopened":null,"reviews_total":null},"pages":{"contact":"https://lilyandroo.com/pages/contact-form","about":"https://lilyandroo.com/pages/about","returns":"https://lilyandroo.com/policies/refund-policy","shipping":"https://lilyandroo.com/policies/shipping-policy","terms":"https://lilyandroo.com/policies/terms-of-service","privacy":"https://lilyandroo.com/policies/privacy-policy"},"answers":[{"url":"https://lilyandroo.com/pages/about","kind":"about","quote":"LILY & ROO began with a very personal search. When our founder, Brittany Preston, was searching for jewellery for her own wedding day, she struggled to find pieces that truly felt right. Everything she discovered either drew attention away from the dress or felt overly trend-led.","question":"In their own words"},{"url":"https://lilyandroo.com/policies/refund-policy","kind":"returns","quote":"To exercise this right, simply notify us of your decision within the 14-day period and return the item(s) within 14 days of notifying us.","question":"How long you have to return"},{"url":"https://lilyandroo.com/policies/refund-policy","kind":"returns","quote":"Delivery charges, return postage and other non-refundable costs may also be deducted as explained below.","question":"Do returns cost anything"},{"url":"https://lilyandroo.com/policies/refund-policy","kind":"returns","quote":"If your item appears to be faulty, damaged, incorrectly supplied or not as described, please contact us through our contact form or email info@lilyandroo.com with: → • Your full name. → • If the item was a gift, please also provide the purchaser’s name. → • Your order number.","question":"Faulty or damaged items"},{"url":"https://lilyandroo.com/policies/shipping-policy","kind":"shipping","quote":"Saturday Delivery – £15.00","question":"Delivery cost"},{"url":"https://lilyandroo.com/policies/terms-of-service","kind":"terms","quote":"The term ‘LILY & ROO’, ‘lilyandroo.com’, ‘us’ or ‘we’ refers to LILY & ROO Ltd. Our company registration number is 11384718 and our registered office address is GNR8, 49 Clarendon Road, Watford, WD17 1HP, United Kingdom.","question":"Who you're buying from"}],"reviews":[{"label":"Trustpilot","rating":null,"reviews":null,"url":"https://www.trustpilot.com/review/lilyandroo.com","found":true,"source":"reviews"},{"label":"SmartCustomer","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"G2","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"Capterra","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"Reviews.io","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"Feefo","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"Trustindex","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"ComplaintsBoard","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"},{"label":"ConsumerAffairs","rating":null,"reviews":null,"url":null,"found":false,"source":"reviews"}],"threads":null,"reviews_read":{"App Store":"2026-11-11","Trustindex":"2026-11-11","Trustpilot":"2026-11-11"},"breaches":[],"visitor_countries":[{"code":"GB","name":"United Kingdom","share":57.143},{"code":"NL","name":"Netherlands","share":14.286},{"code":"SG","name":"Singapore","share":14.286},{"code":"US","name":"United States","share":14.286}],"youtube_video":null,"youtube_data":null,"privacy":{"also":[],"points":[{"key":"abroad","text":"May send your data to other countries.","quote":"Some of our service providers process personal information outside the United Kingdom or European Economic Area, including in the United States and Canada."},{"key":"automated","text":"May make automated decisions or build a profile about you.","quote":"You may have rights in relation to decisions based solely on automated processing, including profiling, where those decisions have legal or similarly significant effects."}],"policy":"https://lilyandroo.com/policies/privacy-policy","consent":"Shopify's cookie banner","trackers":[{"name":"Google Analytics","text":"Counts your visits and what you look at."},{"name":"Google Ads","text":"Tracks what you do to show you Google adverts."},{"name":"Microsoft Clarity","text":"Records how you move, scroll and click on the page."},{"name":"Klaviyo","text":"Tracks what you look at, for its marketing emails."}],"elsewhere":null},"crawlers":{"source":"https://lilyandroo.com/robots.txt","read":"2026-11-11","rules":["User-agent: OAI-SearchBot","Allow: /"],"search_engines":[{"crawler":"Googlebot","owner":"Google Search","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"Bingbot","owner":"Bing","answer":"allowed","reason":"default","says":"Allowed by default"}],"ai_training":[{"crawler":"GPTBot","owner":"OpenAI","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"ClaudeBot","owner":"Anthropic","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"Google-Extended","owner":"Google AI","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"Applebot-Extended","owner":"Apple AI","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"CCBot","owner":"Common Crawl","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"meta-externalagent","owner":"Meta","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"Bytespider","owner":"ByteDance (TikTok)","answer":"allowed","reason":"default","says":"Allowed by default"}],"ai_answers":[{"crawler":"OAI-SearchBot","owner":"ChatGPT search","answer":"allowed","reason":"named","says":"Allowed by name"},{"crawler":"ChatGPT-User","owner":"ChatGPT","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"Claude-SearchBot","owner":"Claude search","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"Claude-User","owner":"Claude","answer":"allowed","reason":"default","says":"Allowed by default"},{"crawler":"PerplexityBot","owner":"Perplexity","answer":"allowed","reason":"default","says":"Allowed by default"}]},"reasons":[{"text":"Domain registered 10 years ago","source":"rdap"},{"text":"No malware or phishing warnings","source":"safe_browsing"},{"text":"Pages read: contact, about, returns, shipping, terms, privacy","source":"website"},{"text":"Support email: info@lilyandroo.com","source":"website"},{"text":"Email authentication configured: SPF, DMARC (none), DKIM","source":"dns"},{"text":"Domain is locked against transfer at the registrar","source":"rdap"},{"text":"No known company data breach","source":"hibp"},{"text":"Social presence on 3 platforms: facebook, instagram, tiktok; largest audience 89,000 followers on instagram","source":"social"},{"text":"Trustpilot: a review page exists","source":"reviews"},{"text":"Real visitor traffic in 24 of the last 24 months","source":"crux"},{"text":"Real visitors since 2021-02 or earlier","source":"crux"}],"concerns":[{"text":"DMARC policy is none: spoofed mail is reported, not rejected","source":"dns"}],"evidence":[{"source":"appstore","ok":true,"fetched_at":"2026-11-11T04:06:54.352992+00:00","error":null,"why":null},{"source":"bbb","ok":true,"fetched_at":"2026-11-11T04:06:54.779978+00:00","error":null,"why":null},{"source":"category","ok":true,"fetched_at":"2026-11-11T04:06:51.205522+00:00","error":null,"why":null},{"source":"charity","ok":true,"fetched_at":"2026-11-11T04:06:53.911860+00:00","error":null,"why":null},{"source":"crux","ok":true,"fetched_at":"2026-11-11T04:06:50.678781+00:00","error":null,"why":null},{"source":"dns","ok":true,"fetched_at":"2026-11-11T04:06:50.865235+00:00","error":null,"why":null},{"source":"final_check","ok":true,"fetched_at":"2026-11-11T04:07:11.501502+00:00","error":null,"why":null},{"source":"hibp","ok":true,"fetched_at":"2026-11-11T04:06:50.138190+00:00","error":null,"why":null},{"source":"homepage","ok":true,"fetched_at":"2026-11-11T04:06:50.971286+00:00","error":null,"why":null},{"source":"hygiene","ok":true,"fetched_at":"2026-11-11T04:06:54.296635+00:00","error":null,"why":null},{"source":"ico","ok":false,"fetched_at":"2026-11-11T04:06:54.300957+00:00","error":null,"why":null},{"source":"opendata","ok":true,"fetched_at":"2026-11-11T04:06:50.717974+00:00","error":null,"why":null},{"source":"places","ok":true,"fetched_at":"2026-11-11T04:06:50.634598+00:00","error":null,"why":null},{"source":"radar","ok":true,"fetched_at":"2026-11-11T04:06:53.003496+00:00","error":null,"why":null},{"source":"rdap","ok":true,"fetched_at":"2026-11-11T04:06:50.933459+00:00","error":null,"why":null},{"source":"registry","ok":true,"fetched_at":"2026-11-11T04:06:54.285299+00:00","error":null,"why":null},{"source":"regulators","ok":true,"fetched_at":"2026-11-11T04:06:53.633831+00:00","error":null,"why":null},{"source":"reviews","ok":true,"fetched_at":"2026-11-11T04:06:55.548647+00:00","error":null,"why":null},{"source":"safe_browsing","ok":true,"fetched_at":"2026-11-11T04:06:50.914985+00:00","error":null,"why":null},{"source":"social","ok":true,"fetched_at":"2026-11-11T04:06:54.172850+00:00","error":null,"why":null},{"source":"trustindex","ok":true,"fetched_at":"2026-11-11T04:06:55.402393+00:00","error":null,"why":null},{"source":"wayback","ok":true,"fetched_at":"2026-11-11T04:06:50.620032+00:00","error":null,"why":null},{"source":"website","ok":true,"fetched_at":"2026-11-11T04:06:54.075557+00:00","error":null,"why":null},{"source":"wikipedia","ok":null,"fetched_at":"2026-11-11T04:06:51.276312+00:00","error":null,"why":null}],"history":[{"at":"2026-11-11","kind":"first","sources":{"read":24,"of":24},"score":62,"band":"MEDIUM","judged":true,"changes":[],"date":"11 November 2026","label":"First check","detail":null,"score_text":"Score 62, Mixed truth signals","note":"Nothing earlier to compare with"}],"trend":[{"month":"2026-11","score":62,"followers":167061,"change":null,"new":[],"points":336}],"cost":{"gathering":0.00134,"score":0.00014,"total":0.00148},"claimed":false,"claimed_at":null,"history_reports":[{"month":"2026-11","score":62,"band":"MEDIUM","url":"https://truthsignal.com/business/lilyandroo.com/report/2026-11.md"}],"summary_text":"lilyandroo.com's website address was registered 10 years ago, and is locked against transfer to someone else. No malware or phishing warnings found for its website. We could not find an archive history for its website, a customer rating or a phone number.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"Domain registered 10 years ago","source":"rdap","plain":true},{"text":"No malware or phishing warnings","source":"safe_browsing","plain":true}]],["Not found","none",[{"text":"Web history and authority information was not found from our checks.","source":"wayback","plain":false},{"text":"Reviews information was not found from our checks.","source":"reviews","plain":false},{"text":"Phone number information was not found from our checks.","source":"website","plain":false}]]],"missing":[],"sources_agree":[],"page":{"rows":[["Who they are","registry","Company details","building","No data found from the sources checked.","info"],["Who they are","rdap","Domain registration","clock","Its website address was registered 10 years ago","good"],["Who they are","website","Website details","globe","We read 6 of its pages: contact, about, returns, delivery, terms and privacy","good"],["Reputation and track record","reviews","Customer reviews, accreditations and complaints","star","It has a review page on Trustpilot","good"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 24 of the last 24 months","info"],["Reputation and track record","wayback","Web history and authority","history","We have checked it once, on 11 November 2026","none"],["Reputation and track record","social","Social presence","users","It is on 3 social media platforms (Facebook, Instagram and TikTok); the largest audience is 89,000 followers on Instagram","good"],["Safety","safe_browsing","Malware and phishing","bug","No malware or phishing warnings found for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is only partly protected: mail forged in its name is reported but not blocked","good"]],"tally":"7 clear · 1 not found · 2 for information","held":null,"satisfaction":[],"bbb":[],"average":null,"average_sum":null,"also":[["Trustpilot","https://www.trustpilot.com/review/lilyandroo.com"]],"found":{"registry":[],"rdap":[["Its website address is locked against being transferred to someone else","good"]],"website":[["Company contact email is available","good"]],"reviews":[],"crux":[["Real people have visited its website since February 2021 or earlier","good"]],"wayback":[],"social":[],"safe_browsing":[],"hibp":[],"dns":[["Its email identifies its real senders, but mail forged in its name is not blocked","good"]]},"provided":[],"sections":[["Positives","good",[{"text":"Its website address was registered 10 years ago","source":"rdap"},{"text":"No malware or phishing warnings found for its website","source":"safe_browsing"}]],["Not found","none",[{"text":"Web history and authority information was not found from our checks.","source":"wayback"},{"text":"Reviews information was not found from our checks.","source":"reviews"},{"text":"Phone number information was not found from our checks.","source":"website"}]]]},"answer":"Is lilyandroo.com legit and trustworthy? Truth score 62 out of 100, mixed truth signals: 7 of 10 public checks clear, 1 not found, 2 for information. Legitimacy confidence: mixed. Customer satisfaction: not enough reviews to say.","edits":[],"edits_recent":{"days":90,"count":0,"fields":[]},"advisory":null,"citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/lilyandroo.com","assessed_at":"2026-11-11T04:07:11.766445+00:00","licence":"Truth Signal terms: free to read and quote with a link back; bulk copying, data sets, resale, white-label and model training need the paid API plan","licence_url":"https://truthsignal.com/terms","cite_as":"Truth Signal, LILY & ROO: truth score 62 out of 100, legitimacy confidence Mixed, assessed 2026-11-11, https://truthsignal.com/business/lilyandroo.com"}}