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November 2026","label":"First check","detail":null,"score_text":"Score 78, High truth signals","note":"Nothing earlier to compare with"}],"trend":[{"month":"2026-11","score":78,"followers":2650,"change":null,"new":[],"points":434}],"cost":{"gathering":0.00137,"score":0.00019,"total":0.00156},"claimed":false,"claimed_at":null,"shared_by":{"phone":[{"domain":"argos.co.uk","name":"Argos"}]},"history_reports":[{"month":"2026-11","score":78,"band":"HIGH","url":"https://truthsignal.com/business/habitat.co.uk/report/2026-11.md"}],"summary_text":"habitat.co.uk is run by Habitat Retail Limited, part of Sainsbury's, an active UK company registered at Companies House 15 years ago, and was founded in 1964. Its website address was registered 30 years ago, and is locked against transfer to someone else. No malware or phishing warnings found for its website. We could not find a customer rating or an email address.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"GB registered company (active), incorporated 15 years ago","source":"companies_house","plain":true},{"text":"Domain registered 30 years ago","source":"rdap","plain":true},{"text":"No malware or phishing warnings","source":"safe_browsing","plain":true}]],["Not found","none",[{"text":"Reviews information was not found from our checks.","source":"reviews","plain":false},{"text":"Email address information was not found from our checks.","source":"website","plain":false}]]],"missing":[],"sources_agree":[{"label":"Address","value":"33 Charterhouse Street, London, EC1M 6HA, England","sources":[{"source":"Companies House","value":"EC1M 6HA","state":"agrees"},{"source":"Its website","value":"N1C 4DA","state":"differs"},{"source":"OpenStreetMap","value":"LS17 5NY","state":"differs"},{"source":"Web Data Commons","value":null,"state":"not found"}],"differ":"Sources give different addresses"},{"label":"Company name","value":"HABITAT RETAIL LIMITED","sources":[{"source":"Companies House","value":"HABITAT RETAIL LIMITED","state":"agrees"},{"source":"Its website","value":"NewDay Ltd","state":"differs"}],"differ":"Sources give different names"}],"page":{"rows":[["Who they are","registry","Company details","building","An active UK company registered at Companies House, set up 15 years ago","good"],["Who they are","rdap","Domain registration","clock","Its website address was registered 30 years ago","good"],["Who they are","website","Website details","globe","We read 2 of its pages: contact and delivery","good"],["Reputation and track record","reviews","Customer reviews, accreditations and complaints","star","No customer reviews found","info"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 24 of the last 24 months","info"],["Reputation and track record","wayback","Web history and authority","history","The Internet Archive first saved a copy of its website 28 years ago","good"],["Reputation and track record","social","Social presence","users","It is on 4 social media platforms (Facebook, Instagram, X.com and YouTube); the largest audience is 2,650 subscribers on YouTube","good"],["Safety","safe_browsing","Malware and phishing","bug","No malware or phishing warnings found for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is protected: mail forged in its name is blocked","good"]],"tally":"8 clear · 2 for information","held":null,"satisfaction":[],"bbb":[],"average":null,"average_sum":null,"also":[],"found":{"registry":[["Its registered office at Companies House is 33 Charterhouse Street, London, EC1M 6HA, England","good"],["Its latest accounts at Companies House run to 28 February 2026","good"],["It has filed at Companies House regularly for the last five years, with no gap longer than 15 months","good"],["Registered with the Information Commissioner's Office (ICO) to handle personal data","good"]],"rdap":[["Its website address is locked against being transferred to someone else","good"]],"website":[],"reviews":[["We found no page for it on any review website, such as Trustpilot","info"]],"crux":[["Real people have visited its website since February 2021 or earlier","good"],["It is among the 100,000 most-visited sites on the internet (Cloudflare Radar)","good"]],"wayback":[],"social":[["Its YouTube channel has 2,650 subscribers and 101 videos, the latest uploaded on 12 Jun 2025","good"]],"safe_browsing":[],"hibp":[],"dns":[]},"provided":[],"sections":[["Positives","good",[{"text":"An active UK company registered at Companies House, set up 15 years ago","source":"companies_house"},{"text":"Its website address was registered 30 years ago","source":"rdap"},{"text":"No malware or phishing warnings found for its website","source":"safe_browsing"}]],["Not found","none",[{"text":"Reviews information was not found from our checks.","source":"reviews"},{"text":"Email address information was not found from our checks.","source":"website"}]]]},"answer":"Is habitat.co.uk legit and trustworthy? Truth score 78 out of 100, high truth signals: 8 of 10 public checks clear, 2 for information. Legitimacy confidence: high. Customer satisfaction: not enough reviews to say.","edits":[],"edits_recent":{"days":90,"count":0,"fields":[]},"advisory":null,"citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/habitat.co.uk","assessed_at":"2026-11-12T06:21:29.788579+00:00","licence":"Truth Signal terms: free to read and quote with a link back; bulk copying, data sets, resale, white-label and model training need the paid API plan","licence_url":"https://truthsignal.com/terms","cite_as":"Truth Signal, Habitat: truth score 78 out of 100, legitimacy confidence High, assessed 2026-11-12, https://truthsignal.com/business/habitat.co.uk"}}