- [Home](https://truthsignal.com/) - [Business](https://truthsignal.com/business) - Build-A-Bear Workshop® # buildabear.com Markdown: [Snapshot](https://truthsignal.com/business/buildabear.com/snapshot.md) [Full report](https://truthsignal.com/business/buildabear.com/report.md) ## Website buildabear.com Build-A-Bear Workshop® | Shop All The Stuff You Love Let's celebrate all the good stuff inside each & every one of us. All the moments, the memories—the stuff you love. Shop online or find a Workshop near you. buildabear.com One of the first images collected of this website on 19 Jan 2001 youtube.com [RUN From the ZOMBIE! | KABU | Build-A-Bear](https://www.youtube-nocookie.com/embed/zUd3IelVqiQ) RUN From the ZOMBIE! | KABU | Build-A-Bear The latest video on its YouTube channel Checked on 12 Nov 2026, 20:58 Unclaimed Own this business? Claim it now and get instant access to analytics, insights and further ways to improve your truth score. ## Truth score Truth score 90 out of 100, High truth signals. Customer satisfaction: mostly dissatisfied 90 / 100 High truth signals Top 5% of businesses we’ve checked ## Business details Founded: 1997 Sells: Physical goods Sells to: The public Kind of seller: Sells its own goods or services Licensed trade: No licence normally needed Domain age: 29 years Address: [415 S. 18th St., St. Louis](https://www.google.com/maps/search/?api=1&query=415%20S.%2018th%20St.%2C%20St.%20Louis) Email address: dmca@buildabear.com Phone number: [+1 877-789-2327](tel:+1%20877-789-2327) Contact page: [buildabear.com/contact-us.html](https://buildabear.com/contact-us.html) Website: [buildabear.com](https://buildabear.com/?utm_source=truthsignal.com&utm_medium=referral) Social media: [Facebook](https://www.facebook.com/Buildabear/) [Instagram](https://www.instagram.com/buildabear/) [X.com](https://twitter.com/buildabear) [LinkedIn](https://www.linkedin.com/company/build-a-bear-workshop) [TikTok](https://www.tiktok.com/@buildabear) [YouTube](https://www.youtube.com/channel/UCLKFj0lOHWcbjx8Nrpcw_fg) ## Customer reviews, accreditations and complaints Site Reviews Rating [SmartCustomer](https://www.smartcustomer.com/reviews/buildabear.com) · Read 12 November 2026 · 67 reviews · 2.4 out of 5 stars [App Store](https://apps.apple.com/gb/app/build-a-bear-merry-mission/id6451215775) · Read 12 November 2026 · 2 ratings · 5.0 out of 5 stars Total 69 2.6 out of 5 stars Trustpilot reviews are not included in this assessment. This business also has a [Trustpilot page](https://uk.trustpilot.com/review/www.buildabear.com), which may contain additional customer reviews. We recommend checking these alongside the reviews shown here. [Better Business Bureau](https://www.bbb.org/us/mo/saint-louis/profile/toys/build-a-bear-workshop-inc-0734-310010761) Customer satisfaction Mostly dissatisfied · Low confidence · From 67 reviews on 1 independent review site App experience Insufficient evidence · From 2 ratings on the App Store ## Summary Is buildabear.com legit and trustworthy? Truth score 90 out of 100, high truth signals: 7 public checks clear, 1 to be cautious about, 3 for information. Legitimacy confidence: high. App experience: insufficient evidence. Customer satisfaction: mostly dissatisfied, low confidence. We read 3 of its pages: contact, terms and privacy. Its website address was registered 29 years ago, and is locked against transfer to someone else. It has a review page on Trustpilot. No malware or phishing warnings found for its website. Be cautious: its 67 reviews on SmartCustomer average only 2.4 stars out of 5. ### Positives - We read 3 of its pages · contact, terms and privacy. - Its website address was registered 29 years ago. - It has a review page on [Trustpilot](https://uk.trustpilot.com/review/www.buildabear.com). - No malware or phishing warnings found for its website. ### Be cautious - A low number of independent reviews (67 on [SmartCustomer](https://www.smartcustomer.com/reviews/buildabear.com) ), but it falls short with only 2.4 stars out of 5. Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam. ### What they offer Let's celebrate all the good stuff inside each & every one of us. All the moments, the memories—the stuff you love. Shop online or find a Workshop near you. — Build-A-Bear Workshop®, in their own words What they sell Promises: [Promise Pets](https://www.buildabear.com/stuffed-animals/build-a-bear-collections/promise-pets) Sources [Its homepage](https://buildabear.com/) ### Latest YouTube video [RUN From the ZOMBIE! | KABU | Build-A-Bear](https://www.youtube-nocookie.com/embed/zUd3IelVqiQ) Correct as of 12 Nov 2026, 20:58 ### How to check if buildabear.com is legit To check if buildabear.com is legit yourself, look at the same public records we did: the company register, who owns the web address and since when, customer reviews (where buyers leave praise and complaints), visitor numbers, how long the site has existed, social profiles, malware lists, data breaches and email security. Each row below shows what that record says about buildabear.com; open a row to see the facts and the source to check them yourself. Step by step: [how to know if a shopping site is legit](https://truthsignal.com/guides/how-to-know-if-a-shopping-site-is-legit). ### Who they are Company details Based in the US; serves the US; founded in 1997 (Wikipedia) Country Where the company is based: US Why we believe that: OpenData.org's record puts its head office in 415 S 18th St, Saint Louis, MO, 63103, USA, its Better Business Bureau profile is a US listing Which countries the company serves: US Why we believe that: $ prices on its homepage Registration Legal Entity Identifier (LEI): 529900S9MWZC1UBF3D13 SEC registration (CIK): 0001113809 From Wikipedia Type (Wikipedia): Delaware corporation Industry: retail Founded: 1997 From OpenData.org Listed name: BUILD-A-BEAR WORKSHOP INC Trading names: BUILD-A-BEAR WORKSHOP - CLARKSVILLE WALMART SUPERCENTER, BUILD-A-BEAR WORKSHOP, BUILD-A-BEAR WORKSHOP - WASHINGTON WALMART SUPERCENTER, BUILD A BEAR WORKSHOP, BUILD-A-BEAR WORKSHOP - MOBILE WALMART SUPERCENTER, BUILD-A-BEAR WORKSHOP - SAN DIEGO WALMART SUPERCENTER, BUILD-A-BEAR WORKSHOP Ð NORTH LOGAN WALMART SUPERCENTER, BUILD-A-BEAR WORKSHOP - HAMPTON WALMART SUPERCENTER, BUILD-A-BEAR BAKESHOP, BUILD-A-BEAR WORKSHOP Ð AMARILLO WALMART SUPERCENTER Locations Head office (OpenData.org): 415 S 18th St, Saint Louis, MO, 63103, USA Number of locations: 104 Business databases Crunchbase: [https://www.crunchbase.com/organization/build-a-bear-workshop](https://www.crunchbase.com/organization/build-a-bear-workshop) Sources [Wikipedia](https://en.wikipedia.org/wiki/Build-A-Bear_Workshop) Domain registration Its website address was registered 29 years ago - Its website address is locked against being transferred to someone else Domain age: 29 years Domain transfer lock enabled: Yes Sources [ICANN Lookup](https://lookup.icann.org/en/lookup?name=buildabear.com) Website details We read 3 of its pages: contact, terms and privacy - Company contact email is available HTTPS enabled: Yes Contact phone number found: [+1 877-789-2327](tel:+18777892327) Contact page found: Yes Hosting company: Akamai Technologies, Inc. What its pages say Phone support: [+1 877-789-2327](tel:+18777892327), [dmca@buildabear.com](mailto:dmca@buildabear.com) Sources [Homepage](https://buildabear.com/) [Contact page](https://buildabear.com/contact-us.html) [Terms page](https://buildabear.com/terms-and-conditions.html) [Privacy page](https://buildabear.com/privacy-policy.html) Search engines and AI Blocks automated visitors: its bot protection turned us away Which search engines and AI tools its robots.txt file lets read the website. Search engines list it in results; AI training tools learn from it; AI answer tools read it to answer someone’s question. Search engines All blocked Google Search: Blocked by its bot protection Googlebot Bing: Blocked by its bot protection Bingbot AI training All blocked OpenAI: Blocked by its bot protection GPTBot Anthropic: Blocked by its bot protection ClaudeBot Google AI: Blocked by its bot protection Google-Extended Apple AI: Blocked by its bot protection Applebot-Extended Common Crawl: Blocked by its bot protection CCBot Meta: Blocked by its bot protection meta-externalagent ByteDance (TikTok): Blocked by its bot protection Bytespider AI answers All blocked ChatGPT search: Blocked by its bot protection OAI-SearchBot ChatGPT: Blocked by its bot protection ChatGPT-User Claude search: Blocked by its bot protection Claude-SearchBot Claude: Blocked by its bot protection Claude-User Perplexity: Blocked by its bot protection PerplexityBot Sources [robots.txt](https://buildabear.com/robots.txt) ### Reputation and track record Customer reviews, accreditations and complaints 69 reviews across 2 platforms, rated 2.4 to 5.0 out of 5 Platform · Rating · Reviews [Trustpilot](https://uk.trustpilot.com/review/www.buildabear.com) · Unknown · Unknown [SmartCustomer](https://www.smartcustomer.com/reviews/buildabear.com) · 2.4 out of 5 stars · 67 Total · 2.6 out of 5 stars · 69 [Better Business Bureau](https://www.bbb.org/us/mo/saint-louis/profile/toys/build-a-bear-workshop-inc-0734-310010761) App Store Its app, Build-A-Bear Merry Mission™, is on Apple's App Store, rated 5 out of 5 from 2 ratings, counted in the reviews total. App: Build-A-Bear Merry Mission™ App Store page: [https://apps.apple.com/gb/app/build-a-bear-merry-mission/id6451215775](https://apps.apple.com/gb/app/build-a-bear-merry-mission/id6451215775) App Store rating: 5.0 out of 5 App Store ratings: 2 Visitor traffic Real people visited its website in 24 of the last 24 months - Real people have visited its website since February 2021 or earlier - It is among the 200,000 most-visited sites on the internet (Cloudflare Radar) Monthly visitor data Popularity among Chrome users: top 50,000 sites First known user traffic: Feb 2021 or earlier Months with real traffic, of the last 24: 24 Traffic pattern: sustained Rank jump in the last 12 months: none Rank drop in the last 12 months: none Cloudflare Radar Popularity across the internet: top 200,000 sites Where its visitors are Share of people looking up buildabear.com, by country, over the last 2 days. - Over 50% - 5 to 50% - 1 to 5% - 0.2 to 1% - Under 0.2% - None seen - 1 United States 73.5% - 2 Brazil 4.1% - 3 Singapore 4.1% - 4 Barbados 2.0% - 5 Bangladesh 2.0% - 6 France 2.0% - 7 Guadeloupe 2.0% - 8 Hong Kong 2.0% - 9 Indonesia 2.0% - 10 Netherlands 2.0% Top 10 of 12 countries. Sources [Chrome UX Report](https://developer.chrome.com/docs/crux) [Cloudflare Radar](https://radar.cloudflare.com/domains/domain/buildabear.com) Web history and authority The Internet Archive first saved a copy of its website 28 years ago Website archive history: 28 years Sources [First archived copy](https://web.archive.org/web/19981111/buildabear.com) Social presence It is on 6 social media platforms (Facebook, Instagram, LinkedIn, TikTok, X.com and YouTube); the largest audience is 2,838,157 followers on Facebook Found · Platform · Audience Found by Truth Signal · [Facebook](https://www.facebook.com/Buildabear/) · 2,838,157 followers Found by Truth Signal · [Instagram](https://www.instagram.com/buildabear/) · 848,000 followers Found by Truth Signal · [X.com](https://twitter.com/buildabear) · Unknown Found by Truth Signal · [LinkedIn](https://www.linkedin.com/company/build-a-bear-workshop) · Unknown Found by Truth Signal · [YouTube](https://www.youtube.com/channel/UCLKFj0lOHWcbjx8Nrpcw_fg) · 135,000 subscribers Found by Truth Signal · [TikTok](https://www.tiktok.com/@buildabear) · 861,100 followers · · 4,682,257 followers total YouTube channel: 1,185 videos, 135,000 subscribers, last upload 1 Nov 2026 YouTube Data 167,103 views a video, 28,455 views a day and a new video every 5.9 days [Build-A-Bear](https://www.youtube.com/@buildabear) @buildabear Views per video 198,016,873 views ÷ 1,185 videos: 167,103 Views a day 198,016,873 views ÷ 6,959 days: 28,455 Views per subscriber 198,016,873 views ÷ 135,000 subscribers: 1,467 New subscribers a day 135,000 subscribers ÷ 6,959 days: 19 Subscribers per 1,000 views 135,000 subscribers ÷ 198,016,873 views × 1,000: 0.7 Subscribers per video 135,000 subscribers ÷ 1,185 videos: 114 Days between videos 6,959 days ÷ 1,185 videos: 5.9 Channel age 24 October 2007 to 12 November 2026: 19 years 0 months Subscribers: 135,000 Views: 198,016,873 Videos: 1,185 Started: 24 October 2007 Country: United States Language: Not stated Topics: Entertainment, Film, Lifestyle Made for children: Yes Website in its description: Not stated Trailer: Yes Sources [Its YouTube channel](https://www.youtube.com/@buildabear) [YouTube Terms of Service](https://www.youtube.com/t/terms) Read 12 November 2026 ### What data this site collects about you What its privacy policy says We found this business stores and uses your data Says it does not sell your personal data.: “No Personal Information Sales We do not sell (as defined in the CCPA and other applicable State privacy laws) any Personal Information that we collect or use.” Shares your data with other companies.: “We share Personal Information with third parties for cross-context behavioral advertising or targeted advertising for our commercial purposes and to provide you with advertising targeted to your interests and preferences.” Collects where you are.: “In connection therewith, both first party and third-party Google cookies are used to collect user ID, device ID and data, location data, engagement data, and usage data.” May make automated decisions or build a profile about you.: “Automatic decision making We do not make decisions in relation to your Personal Information that are based solely on automated data processing (including profiling).” Says you can ask it to delete your data.: “Data Privacy Framework, if the burden or expense of providing access (Right to Access, Right to Rectification, and Right to Erasure) would be disproportionate to the risks to the individual’s privacy in the case in question, or where the rights of persons other than the individual would be violated, a request may be denied.” Has a data protection officer you can contact.: “In the US and Canada: Data Protection Officer Build-A-Bear Workshop 415 S.” privacy@buildabear.com Source [Its privacy policy](https://buildabear.com/privacy-policy.html) Tracking tools on its homepage Google Tag Manager Named in its homepage's code when we read it. Others may load later, so this list may not be complete. Google Tag Manager: Loads other tracking tools, which may not be listed here. Uses Cookiebot to ask which cookies you allow. Source [Its homepage](https://buildabear.com/) ### Safety Malware and phishing No malware or phishing warnings found for its website This check is not perfect: it can miss a harmful site, and it can wrongly warn about a safe one. Malware or phishing threat status: None found Sources [Google Web Risk](https://docs.cloud.google.com/web-risk/docs/advisory) Data breach history No known data breach involving the company Known data breaches found: 0 Sources [Have I Been Pwned](https://haveibeenpwned.com/) Domain and email security Its email is protected: mail forged in its name is blocked Email MX records: Yes SPF record: Yes DKIM key: Yes DMARC record: Yes DMARC policy: reject Certificate Security certificate browsers warn about: No Certificate issuer: DigiCert Inc Certificate type: OV Certificate expires: 8 Mar 2027 Hosting Nameservers: udns1.cscdns.net udns2.cscdns.uk Address: 104.82.117.184 Sources [Its DNS records](https://dns.google/query?name=buildabear.com&rr_type=TXT) ### Proof of ownership What the business has done to prove it runs this website. Each proof adds points to its truth score, up to 5. A proof it has not added is never counted against it. DNS record Not added yet +3 possible What we check: A record the business adds in its domain's settings. Only someone who runs the website can add one. When we check: On every check. The points stay only while the record is there. Points: 0 of 3 added Source buildabear.com's DNS records Run buildabear.com? Add the record and 3 points are added to its truth score. [Prove you run this website](https://truthsignal.com/claim/buildabear.com) Email at its own domain Not added yet +1 possible What we check: That someone at the business has confirmed an email address at its own website's domain. When we check: When the address is confirmed. It counts from then on. Points: 0 of 1 added Source Truth Signal's own records Run buildabear.com? Confirm an email address at the domain and 1 point is added to its truth score. [Prove you run this website](https://truthsignal.com/claim/buildabear.com) Lets our checker read it Not added yet +1 possible What we check: That its robots.txt file names our checker, TruthSignal, and lets it read the whole website. When we check: On every check. The point stays only while the file allows it. Points: 0 of 1 added Source buildabear.com/robots.txt Run buildabear.com? Let our checker read the whole website and 1 point is added to its truth score. [Prove you run this website](https://truthsignal.com/claim/buildabear.com) Points added to its truth score 0 of 5 Is this your business? Get the code to show this score on your website Truth Signal truth score for buildabear.com The badge always shows your latest score and links to your full report. Something wrong on this report? [Dispute this page](https://truthsignal.com/contact?dispute=buildabear.com). Tell us which row or warning is wrong and why. A person checks it against its source and replies by email; the report stays as it is until then. ### Change over time - Truth score - Social Followers - Data points [Register / log in to view](https://truthsignal.com/login?to=/business/buildabear.com%23change) ## Past reports The report as it read each month, newest first: - 2026-11: truth score 90, High: https://truthsignal.com/business/buildabear.com/report/2026-11.md ## How the customers' Total rating is worked out Bayesian average: 7 reviews at 3.5 stars added, so a few reviews move it less. The 7 added reviews at 3.5 stars are the weighting Trustpilot publishes for its TrustScore. With this business's figures: (7 × 3.5 + 2.4 × 67 (SmartCustomer) + 5 × 2 (App Store)) ÷ (7 + 69) = 2.6, to one decimal place ## Cite Truth Signal, Build-A-Bear Workshop®: truth score 90 out of 100, legitimacy confidence High, assessed 2026-11-12, https://truthsignal.com/business/buildabear.com. Licence Truth Signal terms: free to read and quote with a link back; bulk copying, data sets, resale, white-label and model training need the paid API plan (https://truthsignal.com/terms). The same report as JSON: https://truthsignal.com/business/buildabear.com.json