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Its website address was registered 28 years ago, and is locked against transfer to someone else. It has 698 reviews on Trustpilot. Google Safe Browsing shows no malware or phishing warnings for its website. Be cautious: its 374 reviews on SmartCustomer average only 2.3 stars out of 5. We could not find an email address.","context":"Important context: Truth Signal weighs public evidence about this business. A high score means strong evidence that the business is established and legitimate, not a promise that it is safe to buy from or that every purchase will go well. A low score means the evidence is thin or raises concerns, not that the business is unsafe or a scam.","sections":[["Positives","good",[{"text":"Pages read: contact, returns, shipping, terms, privacy","source":"website","plain":true},{"text":"Domain registered 28 years ago","source":"rdap","plain":true},{"text":"Trustpilot: 698 reviews","source":"reviews","plain":true},{"text":"No malware or phishing warnings","source":"safe_browsing","plain":true}]],["Be cautious","bad",[{"text":"A substantial number of independent reviews (374 on SmartCustomer), but it falls short with only 2.3 stars out of 5","source":"reviews","plain":false}]],["Not found","none",[{"text":"Email address information was not found from our checks.","source":"website","plain":false}]]],"missing":[],"page":{"rows":[["Who they are","registry","Company details","building","Based in the US; serves the US","info"],["Who they are","rdap","Domain registration","clock","Its website address was registered 28 years ago","good"],["Who they are","website","Website details","globe","We read 5 of its pages: contact, returns, delivery, terms and privacy","good"],["Reputation and track record","reviews","Customer reviews","star","1,072 reviews across 2 platforms, rated 2.3 to 2.3 out of 5","bad"],["Reputation and track record","crux","Visitor traffic","eye","Real people visited its website in 24 of the last 24 months (Google Chrome usage data)","info"],["Reputation and track record","wayback","Web history and authority","history","The Internet Archive first saved a copy of its website 27 years ago","good"],["Reputation and track record","social","Social presence","users","It is on 4 social media platforms (Facebook, Instagram, YouTube and LinkedIn); the largest audience is 203,085 followers on Facebook","good"],["Safety","safe_browsing","Malware and phishing","bug","Google Safe Browsing shows no malware or phishing warnings for its website","good"],["Safety","hibp","Data breach history","lock","No known data breach involving the company","good"],["Safety","dns","Domain and email security","shield-check","Its email is only partly protected: mail forged in its name is reported but not blocked","good"]],"tally":"1 be cautious · 7 clear · 2 for information","held":null,"satisfaction":[["Trustpilot","","698 reviews · rating not read",false],["SmartCustomer","2.3","374 reviews",false]],"found":{"registry":[],"rdap":[["Its website address is locked against being transferred to someone else","good"]],"website":[["Company contact phone number is available","good"]],"reviews":[["698 reviews on Trustpilot","good"],["Rated 2.3 stars out of 5 from 374 reviews on SmartCustomer","bad"]],"crux":[["Real people have visited its website since February 2021 or earlier","good"],["It is among the 200,000 most-visited sites on the internet (Cloudflare Radar)","good"]],"wayback":[],"social":[["Its YouTube channel has 0 subscribers and 0 videos","good"]],"safe_browsing":[],"hibp":[],"dns":[["Its email identifies its real senders, but mail forged in its name is not blocked","good"]]},"provided":[],"sections":[["Positives","good",[{"text":"We read 5 of its pages: contact, returns, delivery, terms and privacy","source":"website"},{"text":"Its website address was registered 28 years ago","source":"rdap"},{"text":"698 reviews on Trustpilot","source":"reviews"},{"text":"Google Safe Browsing shows no malware or phishing warnings for its website","source":"safe_browsing"}]],["Be cautious","bad",[{"text":"A substantial number of independent reviews (374 on SmartCustomer), but it falls short with only 2.3 stars out of 5","source":"reviews"}]],["Not found","none",[{"text":"Email address information was not found from our checks.","source":"website"}]]]},"answer":"Is bluefly.com legit and trustworthy? Truth score 74 out of 100, high truth signals: 7 of 10 public checks clear, 1 to be cautious about, 2 for information. Legitimacy confidence: high. Customer satisfaction: mostly dissatisfied.","citation":{"source":"Truth Signal","url":"https://truthsignal.com/business/bluefly.com","assessed_at":"2026-10-18T16:42:44.917307+00:00","licence":"CC BY 4.0","licence_url":"https://creativecommons.org/licenses/by/4.0/","cite_as":"Truth Signal, Bluefly: truth score 74 out of 100, legitimacy confidence High, assessed 2026-10-18, https://truthsignal.com/business/bluefly.com"}}